In this candid first episode, Kyle, Brian, and David tackle what sellers need to hear in today’s unpredictable real estate market. From buyer psychology to pricing strategy and the power of leverage, the trio unpacks how missteps—especially in pricing—can cost sellers dearly. They also share war stories from the field, including deals gone sideways, tough client conversations, and the importance of trusting your agent’s expertise.

If you’re a seller, agent, or investor trying to navigate 2025’s real estate climate, this one’s a must-listen.

• Why pricing aggressively (not high) gives sellers more leverage
• How interest rates and buyer psychology are shaping the market
• Real-world examples of deals lost and won based on terms—not just price
• How seller greed and mismanagement can kill a contract at the closing table
• Why the first weekend on the market is your biggest opportunity
• The role of earnest money—and the misconception around how “secure” it is

• “There’s no such thing as underpricing a home. The market will drive it up—our job is to create engagement.”
• “You’re only new to the market once. If it doesn’t sell in the first weekend, your leverage drops fast.”
• “Sometimes it’s not about the highest price—it’s about the cleanest terms and the buyer who’s most in love.”

The Elevate and Execute Podcast is where real estate, faith, and personal growth collide. Hosted by three St. Louis-based realtors, Kyle Fernandez, Brian Preston, and David Ounanian, this show explores what it means to elevate your life and execute with purpose.

As realtors, investors, family men, and fitness enthusiasts, they dive into real conversations about building financial wealth through real estate, maintaining strong mental and physical health, and living out their Christian faith in business and beyond. Whether you're an aspiring investor, a fellow believer, or someone striving to level up, this podcast will challenge and inspire you to elevate and execute in every area of life.

Kyle Fernandez

Broker | Entrepreneur

Kyle is the co-owner and President of Elevate Realty LLC, a St. Louis-based brokerage dedicated to helping clients build lasting wealth through real estate. With over a decade of experience, Kyle brings deep market knowledge, leadership, and a heart for mentorship. A dedicated husband, father, and believer, Kyle is passionate about helping others elevate their lives through real estate, fitness, and intentional living.

Brian Preston

Broker | Real Estate Investor

Brian is a seasoned REALTOR® and co-owner of Elevate Realty LLC, working alongside Kyle to guide buyers, sellers, and investors through meaningful real estate decisions. Known for his calm presence and strong work ethic, Brian balances business with faith, family, and fitness. His goal is to help others execute with confidence—in real estate and in life.

David Ounanian

Investor | Educator | Founder of Cashflow Nation

David is the founder of Cashflow Nation, where he helps aspiring investors create passive income and financial freedom through real estate. As a full-time investor and educator, David’s mission is to help others break free from traditional paths and take ownership of their financial future. His commitment to faith and personal growth is at the core of every deal, every decision, and every conversation.