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Practical tactics for donor retention in an era of shrinking giving bases
- 2025/04/20
- 再生時間: 57 分
- ポッドキャスト
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サマリー
あらすじ・解説
In this candid conversation, Greg sits down with Julie Upham to unpack what most nonprofits get wrong about retention—both of donors and staff. Drawing on decades of frontline fundraising experience, Julie shares:
- Why investing in people is just as critical as investing in donor strategy
- The concept of “passion points” and how it transforms leadership and donor development
- The underrated power of weekly check-ins, stay interviews, and skip levels
- How to prevent burnout and build a team culture people return to—even years later
- The parallels between growing donors and growing high-performing teams
- Practical tactics for donor retention in an era of shrinking giving bases
- The “moving finish line” problem in nonprofit fundraising
- What nonprofit leaders can learn from sports, feedback science, and parenting
- How Conservation International builds a culture of people-first leadership at scale
- Insights from the Bridge Conference and why professional development is retention fuel
This episode is a masterclass in sustainable impact—not just through strategy, but through people.
🔗 Learn more about Conservation International
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