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We didn’t disrupt a category—we built one.

In this episode of Nic and Jet Fuel, we’re at FORTH Hotel in Atlanta, Georgia, joined by José Nava, CEO and co-founder of Levie Branding, a Miami-based luxury branding agency behind some of today’s boldest product launches. (https://leviebranding.com)

We talk about:

-How to create an entirely new product category (like functional nicotine beverages)
-Why design and brand strategy must start before your product hits the shelf
-How to own your lane instead of fighting over space in an oversaturated market
-Real examples of bold branding that sells
-This is not just theory. It's exactly how we're building our nicotine energy drink line — from scratch — with zero blueprint and massive upside.

If you're building something new, this episode will give you the tools, mindset, and strategy to make it unforgettable.

🔗 Learn more at: https://nicotineandjetfuel.com
🎧 Full episodes on Spotify, Apple, and YouTube
📍 Recorded on location at FORTH Hotel in Atlanta, Georgia

#NicotineAndJetfuel
#FunctionalBeverages
#CategoryCreation
#EntrepreneurPodcast
#ProductBranding
#LevieBranding
#StartupTips
#BuildYourBrand
#DesignThatSells
#DisruptTheMarket
#BusinessPodcast
#FounderStory
#NicotineEnergy
#BoldBrands
#MarketingStrategy

The Nic and Jet Fuel Podcast is a production of Beach Weekend Management. All content is copyright 2025 and beyond. All rights reserved. Follow us on Instagram.

https://www.instagram.com/nicandjetfuel/

https://www.nicandjetfuel.com/

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What does it really take to flip property in Key West, Florida? In this episode, we break down the hustle, the headaches, and the hidden gems of investing in one of the most iconic destinations in America.

We share insider stories from partnerships—mistakes made, lessons learned, and how we turned risk into reward. If you’ve ever thought about real estate investing, second homes, or breaking into high-end flips… this one’s for you.

🔥 Topics covered:

-Renovation challenges unique to island property
-Why Key West is unlike any other market
-The power of branding your investment
-Tips for turning lifestyle into ROI

💥 Brought to you by Nicotine & Jet Fuel — the podcast for entrepreneurs, risk-takers, and those building bold lives by land, sea, and air.

👉 Subscribe for new episodes every week.
🎧 Available on Spotify, Apple Podcasts, and YouTube.

🚀 Get ready to grab our signature drinks, the Nicotine & Jet Fuel cans are coming soon...launching soon at nicandjetfuel.com

📲 Follow us on Instagram: @nicandjetfuel

The Nicotine and Jet Fuel Podcast is a production of Beach Weekend Management. All content is copyright 2025 and beyond. All rights reserved. Follow us on Instagram.

https://www.instagram.com/nicotineandjetfuel/

https://www.nicotineandjetfuel.com/

Send us a text

What happens when you mix high-stakes combat sports with crypto and real-time online betting?

In this episode of Nicotine and Jet Fuel, Jayme Nabors and Brett Divine join up Josh McLean of the Overdoes Podcast with Mike Perry and dive into the wild idea of launching a global fight league—but not just any league. We’re talking about fully integrated crypto payments, an online gambling platform, and a fan experience built for the next generation of sports bettors and blockchain believers.

We explore:

The business model behind a global fight league
Why crypto and decentralized tech could change gambling forever
Real risks, regulatory hurdles, and massive upside
How we're connecting media, money, and mayhem
This isn’t fantasy—it’s a blueprint for the future of sports, ownership, and audience participation.

🎙️ Subscribe and follow @nicandjetfuel for more bold business and aviation-driven ideas every week.

https://nicotineandjetfuel.com

fight league, combat sports, crypto, cryptocurrency, online gambling, sports betting, web3, blockchain, business podcast, entrepreneurship, startup ideas, nicotine and jetfuel, crypto betting, UFC business model, decentralized sports, future of gambling, fan-owned leagues, digital sports, betting with crypto

The Nicotine and Jet Fuel Podcast is a production of Beach Weekend Management. All content is copyright 2025 and beyond. All rights reserved. Follow us on Instagram.

https://www.instagram.com/nicotineandjetfuel/

https://www.nicotineandjetfuel.com/