Never Mind The Adverts

著者: Jon Evans Orlando Wood
  • サマリー

  • The advertising podcast, hosted by Jon Evans (the Uncensored CMO) and Orlando Wood (Author of Lemon and Look Out). Each week we dissect the latest ads, the biggest breaking news and the most controversial opinions on advertising.
    © Uncensored CMO
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あらすじ・解説

The advertising podcast, hosted by Jon Evans (the Uncensored CMO) and Orlando Wood (Author of Lemon and Look Out). Each week we dissect the latest ads, the biggest breaking news and the most controversial opinions on advertising.
© Uncensored CMO
エピソード
  • The Christmas Special: festive ads, Orlando's stocking fillers and a challenging "name that ad"
    2024/12/23

    Orlando and Jon are back for a one-off episode of Never Mind the Adverts. The duo talk festive ads (including that Coke AI one), Orlando's favourite (advertising themed) stocking fillers and he stumps Jon with a rather challenging "name that ad" segment. Be warned: festive alcoholic drinks were consumed in this episode.

    Timestamps

    00:00 - Intro
    00:45 - The news
    03:28 - Orlando’s Christmas Stocking Fillers
    08:41 - Drinks trolley
    12:13 - Review of the 2024 Christmas Ads
    16:20 - A break from the ads
    20:38 - Name that ad

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    25 分
  • Where does the marketing money go? Plus dancing ponies, Sambuca shots and Olympic advertising
    2024/07/25

    This week Jon and Orlando look at the IPA's data on marketing spend this year. The good news is, it's increasing, but are we putting spend in the right places? Should we be spending for the short term or investing for the long term?

    Timestamps

    • 00:00 Intro
    • 00:50 News
    • 10:59 Ad of the week
    • 13:54 Break from the commercials
    • 18:18 Name that brand
    • 24:41 Outro
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    25 分
  • Rory’s Man Bag, The Dirt on Persil, Michelle’s Mischief and some 17th Century career advice
    2024/07/16

    Orlando and Jon are back from MAD//Fest, one of the biggest marketing festivals in the UK, where they discuss their key takeaways from industry legends such as Rory Sutherland and Sir John Hegarty.

    Timestamps

    • 00:00 Intro
    • 00:24 Madfest roundup
    • 10:49 Break from the commercials - 17th Century Career Advice
    • 17:05 Ad of the week - Adidas
    • 20:06 Drinks Trolley
    • 24:39 Name that brand
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    31 分

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