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More data more problems? The art & analytics of data-informed comp design

More data more problems? The art & analytics of data-informed comp design

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What does it really mean to be data-informed in sales compensation? And what does jazz have to do with sales comp? In this episode, Kenny Smith, Sales Incentive Plan Design Lead at Red Hat, shares how to structure data, balance analytics with intuition, and design comp plans that align with strategy — not just statistics. Learn how to reframe metrics, guide stakeholder discussions, and operate as a true strategic advisor in your org.

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