• How Manchester City use data from the pitch in their marketing

  • 2024/07/03
  • 再生時間： 12 分
  • ポッドキャスト

How Manchester City use data from the pitch in their marketing

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  • We chat to Ming from Manchester City about his role as Digital Analytics Manager.

    He gives some amazing insights into how the club use data and the scale of communicating with a worldwide fanbase.

    Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/

    This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/

    Podcast recorded at marketingSHOWCASE Old Trafford 2024.
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あらすじ・解説

We chat to Ming from Manchester City about his role as Digital Analytics Manager.

He gives some amazing insights into how the club use data and the scale of communicating with a worldwide fanbase.

Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/

This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/

Podcast recorded at marketingSHOWCASE Old Trafford 2024.
政治・政府 マーケティング 経済学
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