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  • The New Search, New LinkedIn Guide, Smart Glasses, and Auracast!
    2025/05/30

    In this Marketing Over Coffee:
    Learn about the new search engine results pages, LinkedIn Algorithm, Duolingo mess and more!

    Direct Link to File

    If you sell a car on Craig's List don't turn on text messaging

    Google IO Announcements - AI Mode

    Three things to optimize your website for AI

    Unofficial LinkedIn Algorithm Guide for Marketers

    New from Claude 4 not doing well, and Deep Seek on a rampage

    Insta360 X5 Camera. To bag a free invisible selfie stick worth US$24.99 with your purchase, head to store.insta360.com and use the promo code "moc", available for the first 30 purchases only!

    Duolingo

    Auracast

    Smart glasses

    Get Free Stuff with MoC Text Updates! Send a text to +1 617 812 5494 to get rolling!

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters.

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    20 分
  • Now With More 3 Day Weekend!
    2025/05/23

    In this Marketing Over Coffee:
    No show today, just news to share

    Direct Link to File

    MoC Reading Recco! "I'm Starting To Worry About This Black Box of Doom"

    Insta360 X5 Camera. To bag a free invisible selfie stick worth US$24.99 with your purchase, head to store.insta360.com and use the promo code "moc", available for the first 30 purchases only!

    Get Free Stuff with MoC Text Updates! Send a text to +1 617 812 5494 to get rolling!

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters.

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    1 分
  • Eric Schwartzman on BotNets and How To Market in the Post Facts World
    2025/05/16

    In this Marketing Over Coffee:
    Learn about Running Traffic, Coordinated Inauthentic Engagement, Finfluencers and more!

    Direct Link to File

    Fast Company Article

    Past Interview on Black Hat SEO and the Search Engine PR battleground

    Running Traffic

    Coordinated Inauthentic Engagement as a tool to lift organic traffic

    9:02- 11:07 Insta360 X5 Camera. To bag a free invisible selfie stick worth US$24.99 with your purchase, head to store.insta360.com and use the promo code "moc", available for the first 30 purchases only!

    Deceptive Mass Influence

    Validating with Narravance

    Finfluncers moving 10 stocks a day

    The latest version of Pump and Dump

    The Goblin Gang

    Copypasta pushed to the next level with AI

    How to marketers adjust to the post fact world? Pick both tribes.

    Celebrity Battles and LinkedIn Mafia

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

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    31 分
  • Now with Less Code and More Auracast!
    2025/05/09

    In this Marketing Over Coffee:
    AI Generated Video, n8n, Bootcamp, Silent Dance Parties and More!

    Direct Link to File

    SPMS Commercial Spot

    "No Code" doesn't mean "No Work"

    n8n workflow notes

    Model Updates - Video for Google, New Gemini

    8:11 - 9:54 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

    12 Hours of instruction in the 2 Day AI Bootcamp

    Instagram Locked Posts

    Canva sheets? Cute spreadsheets?

    Martech 1,000,000

    Bluetooth Auracast

    Status Between 3ANC

    Killer Sound: Klipsch The Fives, The WiiM Mini to make your speakers smart, and Subwoofer

    Events: Profs Boston, Content Marketing World SD, MAICON Cleveland, INBOUND SF

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

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    24 分
  • Ron Ploof - Master of Metaphor and Scholar of Story
    2025/04/25

    In this Marketing Over Coffee:
    Learn about Story, Proverb, Simile, Analogy, Metaphor, and more!

    Direct Link to File

    Ron Ploof, Master of Story, Scholar of Proverb, now automating his best prompts

    After leaving chip design behind, training LLMs on his work

    The StoryHow Ptich Deck (Get the deck) - Hear the interview

    The Proverb Construction Kit (Get the deck) - Hear the interview

    Having the machine write the code for you

    9:25 - 11:22 Insta360 X5 Camera. To bag a free invisible selfie stick worth US$24.99 with your purchase, head to store.insta360.com and use the promo code "moc", available for the first 30 purchases only!

    What's new with Proverbs?

    How Metaphor completes the trilogy

    Metaphor vs. Similie vs. Analogy

    Trust Insights latest course: Generative AI Use Cases for Marketers Course

    The marketing slogan of the century

    Check out the offers for listeners!

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

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    27 分
  • Marketing Vibe Over Coffee
    2025/04/18

    In this Marketing Over Coffee:
    Learn about n8n, Vibe Marketing, PS5 as 4k BluRay Player and more!

    Direct Link to File

    Brought to you by our sponsor: NetSuite

    Voice of the Customer with Generative AI

    n8n - zapier on steroids

    Trust Insights latest course: Generative AI Use Cases for Marketers Course

    Vibe Marketing

    I've been invited to the World Police Summit in Dubai

    NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

    MAICON and Spark Together are on the same days

    PS5 - dodging the tariffs to get a 4k BluRay player

    More Blu-Ray experiments - Ron Ploof on why 90's movies look so good

    Coros running watch adds Strava integration. Don't take Carrot as the default and friend John on Strava

    TikTok showing you how to save big by buying direct

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

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    23 分
  • The Goddess Guide To Branding
    2025/04/11

    In this Marketing Over Coffee:
    Jane McCarthy Gives Us The Inside Story On Her New Book - Your Blueprint for Building an Abundant and Authentic Feminine Brand

    Direct Link to File

    Brought to you by our sponsor:NetSuite

    Buy The Goddess Guide to Branding

    Discovering the archetype is the unlock that guides the branding

    Jungian wasn't the exact fit

    Founders often match the brand archetype

    Adding Heart, Gift, and Style to the Brand

    The dynamic peices of the style

    9:25 - 11:08 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

    At the beginning - finding the energy the founders have, and the energy of the competitors

    Liquid Death bringing Hades to the water market

    Making a great resource that's also cocktail table worthy

    The brand is energy that people want to be around... or not

    You can have masculine counterparts, but also duos

    Lots of case studies with big brands

    Jane's Website and GoddessOffice.Substack.com

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

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    24 分
  • Five Things To Do Before You Die
    2025/04/03

    In this Marketing Over Coffee:
    Life Lessons from Grandpa John

    Direct Link to File

    Brought to you by our sponsors: Wix Studio and NetSuite

    Have a Living Will

    Have a Will

    Put Assets in a Trust

    Only buy phones at the phone store

    And, the number one secret to life...

    Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

    NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

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    7 分