Making the Pivot: Brand Voice, Weird Talents & Being A Good Quitter
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Making the Pivot: Brand Voice, Weird Talents & Being A Good Quitter
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What happens when your “good on paper” job just doesn’t fit anymore? In this episode, Jess and Wolf get real about career pivots, embracing the scary-but-right move, and how leaning into your weirdest talents might be the secret sauce to standing out. Whether you're building a brand, shifting paths, or figuring out how to be both creative and strategic, this one’s for you.
⏱️ Jump to the Juice:00:00 – Kicking off with chaos and $3,000 chairs
02:25 – Wolf reveals he’s leaving his job (and why it's a good thing)
05:40 – “You can do everything right and still not be happy”
08:10 – The fear of making the pivot—and doing it anyway
11:30 – Turning your “random” talents into your brand **cue Jess' LOTR Gollum voice**
14:15 – Jess on using your weirdness as your niche
16:40 – Why clarity doesn’t always come before the leap
19:00 – Letting your personality be your marketing
21:35 – Finding freedom in letting go of the “shoulds”
24:50 – Final thoughts: permission to change—and make it your own