Lisa Ryan, a Certified Speaking Professional and founder of Grategy, shares her journey of finding clarity and purpose in her career. She discovered her passion for speaking and gratitude through personal experiences and started her own company focused on helping organizations create positive workplace cultures. Lisa emphasizes the power of gratitude in improving employee engagement, retention, and overall satisfaction. She also discusses how she honed in on her expertise in manufacturing and leveraged her background to transform workplace cultures. Lisa recently published a book called 'Gear Up for Greatness' that outlines the six Gears of Grategy and provides actionable steps for implementing gratitude in the workplace.

Key Takeaways:

• Gratitude has a profound impact on workplace culture, employee engagement, and retention.
• Finding clarity and purpose in your career can lead to fulfilling and impactful work.
• Leveraging your expertise and background can help you refine your business and target specific industries.
• Creating a conceptual model or framework can provide a foundation for sharing your expertise and creating impactful content.
• Approachability and relatability are key qualities that can help you connect with diverse audiences.
• Writing a book can be a powerful way to share your message and provide actionable steps for implementation.

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