Social Media for B2B Growth: LinkedIn Strategies and Tips

著者: LinkedIn Expert & Trainer - Michelle J Raymond
  • サマリー

  • Ready to dominate LinkedIn and lead your industry? The Social Media for B2B Growth Podcast is your go-to resource for B2B marketers and business owners who want to turn LinkedIn into a powerful tool for growth. Hosted by Michelle J Raymond, a LinkedIn expert and strategist, this podcast explores the strategies that can transform your business from invisible to influential on LinkedIn. Each week, Michelle brings actionable insights, real-world examples, and expert guests to help you: • Master LinkedIn Social Selling: Drive sales and scale your network with proven techniques tailored for B2B success. • Build a Thriving LinkedIn Community: Learn how to create an active, engaged audience around your brand. • Boost Your Business & Personal Brand: Get expert advice on positioning yourself as a leader in your industry. • Create Content That Converts: Unlock the secrets to producing LinkedIn content that grabs attention and drives results. • Activate Employee Advocacy: Empower your team to represent your business and amplify your reach on LinkedIn. This podcast isn’t just talk – it’s packed with actionable tips you can implement immediately to grow your business and get ahead of your competition. Whether you're just getting started or looking to fine-tune your LinkedIn strategy, tune in and start leading your industry.
    Michelle J Raymond - B2B GROWTH CO PTY LTD - All rights reserved
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あらすじ・解説

Ready to dominate LinkedIn and lead your industry? The Social Media for B2B Growth Podcast is your go-to resource for B2B marketers and business owners who want to turn LinkedIn into a powerful tool for growth. Hosted by Michelle J Raymond, a LinkedIn expert and strategist, this podcast explores the strategies that can transform your business from invisible to influential on LinkedIn. Each week, Michelle brings actionable insights, real-world examples, and expert guests to help you: • Master LinkedIn Social Selling: Drive sales and scale your network with proven techniques tailored for B2B success. • Build a Thriving LinkedIn Community: Learn how to create an active, engaged audience around your brand. • Boost Your Business & Personal Brand: Get expert advice on positioning yourself as a leader in your industry. • Create Content That Converts: Unlock the secrets to producing LinkedIn content that grabs attention and drives results. • Activate Employee Advocacy: Empower your team to represent your business and amplify your reach on LinkedIn. This podcast isn’t just talk – it’s packed with actionable tips you can implement immediately to grow your business and get ahead of your competition. Whether you're just getting started or looking to fine-tune your LinkedIn strategy, tune in and start leading your industry.
Michelle J Raymond - B2B GROWTH CO PTY LTD - All rights reserved
エピソード
  • 2024 Reflections: Growth, Gratitude, and Big Wins on LinkedIn
    2024/12/22

    Use this episode as your inspiration to stop and think about what you achieved on LinkedIn in 2024. You might realise you have come much further than you give yourself credit.

    Key moments in this episode:

    00:00 Reflecting on 2024: A Year in Review 01:11 Overcoming Challenges 02:09 150 Episodes and Beyond 04:00 Taking the Stage Internationally 05:13 Business Growth 06:08 Personal Growth 07:54 Client Success Stories 09:12 Thanking the Support System 10:37 Holiday Wishes and Final Thoughts Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ

    ABOUT MICHELLE J RAYMOND
    Michelle J Raymond is an international LinkedIn™️ B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn™️ and let her know you are part of the community of podcast listeners.

    Connect with Michelle J Raymond on LinkedIn - https://www.linkedin.com/in/michellejraymond/

    B2B Growth Co offers LinkedIn™️ Training for teams to build personal and business brands and a LinkedIn™️ Profile Recharge service for Founders/CEOs.

    Book a free intro call to learn more - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins

    Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website -
    https://socialmediaforb2bgrowthpodcast.com/

    Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond

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    12 分
  • Brand Partnerships on LinkedIn - 2025 Growth Strategy
    2024/12/17

    Brand partnerships on LinkedIn sure are causing a buzz. Whether you are a LinkedIn creator or a brand looking to partner with them, this episode is for you.

    Key moments in this episode:

    00:00 Introduction and Guest Welcome 01:01 Understanding Brand Partnerships 04:56 Choosing the Right Brand Partner 07:27 Audience Insights and Brand Alignment 11:41 Pitching to Brands 16:09 Live Case Study: Dreamdata 22:35 Negotiation and Campaign Goals 28:29 Sponsor Magnet Book Launch

    Buy Your Copy of Sponsor Magnet Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ

    ABOUT MICHELLE J RAYMOND
    Michelle J Raymond is an international LinkedIn™️ B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn™️ and let her know you are part of the community of podcast listeners.

    Connect with Michelle J Raymond on LinkedIn - https://www.linkedin.com/in/michellejraymond/

    B2B Growth Co offers LinkedIn™️ Training for teams to build personal and business brands and a LinkedIn™️ Profile Recharge service for Founders/CEOs.

    Book a free intro call to learn more - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins

    Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website -
    https://socialmediaforb2bgrowthpodcast.com/

    Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond

    #LinkedIn #BrandPartnerships #UGC

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    32 分
  • LinkedIn New Features Signal Big Changes for 2025 - Are You Ready?
    2024/12/10

    LinkedIn new features include significant changes to LinkedIn audio events, the introduction of LinkedIn Accelerate - AI ad campaigns, the option for Premium users to have rotating profile banners, and the ability to boost personal posts.

    Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ

    Key moments in this episode:

    00:00 Introduction

    01:41 New LinkedIn Features Overview

    04:08 Changes to LinkedIn Audio Events

    07:49 LinkedIn Accelerate: AI-Powered Ad Campaigns

    09:13 Rotating Banners for Premium Accounts

    13:06 Boosting Personal Posts on LinkedIn

    15:16 Wrap up

    ABOUT MICHELLE J RAYMOND
    Michelle J Raymond is an international LinkedIn™️ B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn™️ and let her know you are part of the community of podcast listeners.

    Connect with Michelle J Raymond on LinkedIn - https://www.linkedin.com/in/michellejraymond/

    B2B Growth Co offers LinkedIn™️ Training for teams to build personal and business brands and a LinkedIn™️ Profile Recharge service for Founders/CEOs.

    Book a free intro call to learn more - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins

    Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website -
    https://socialmediaforb2bgrowthpodcast.com/

    Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond

    #LinkedIn #LinkedInNewFeatures #B2BMarketing

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    16 分

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