In this episode of Let's Talk Marketing with NDUB, Nathan A. Webster discusses the critical distinction between social media tactics and strategies, emphasizing the importance of understanding the digital landscape in today's business environment. He highlights the shift from in-person interactions to digital engagement, the necessity of being active on social media platforms, and the role of brand loyalty in consumer behavior. Nathan also explores the creator economy and the potential for earning through social media, urging listeners to take their online presence seriously and to seek professional help if needed.

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NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/

In this episode of Let's Talk Marketing with NDUB, Nathan A. Webster reflects on his experience at the SEM PDX Engage Marketing Conference 2024, sharing insights from the event and his journey in the marketing industry. He discusses the evolution of marketing, the impact of AI and Google changes, and the importance of networking within the marketing community. Nathan emphasizes the need for continuous learning and adaptation in the ever-changing landscape of digital marketing.

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NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/

In this episode of Let's Talk Marketing with NDUB, Nathan Webster recaps the Let's Connect conference, discussing its purpose, challenges faced, and positive outcomes. He emphasizes the importance of community and networking, particularly within the BIPOC community, and reflects on the lessons learned from organizing the event. Nathan also shares insights on how to improve future conferences and the significance of authentic connections in business.

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NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/

In this episode of Let's Talk Marketing with NDUB, Nathan A. Webster discusses the customer journey, emphasizing its importance in marketing and consumer behavior. He reflects on past shortcomings and aims to provide valuable insights into how businesses can effectively engage with customers throughout their journey. The conversation covers the significance of understanding customer expectations, the role of marketing in shaping these experiences, and the necessity of creating a customer journey map to enhance retention and satisfaction.

Important Information

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NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/

In this episode of Let's Talk Marketing with NDUB, Nathan Webster speaks with Raul Galera from Referral Candy about the current state of e-commerce, focusing on insights from agency owners. They discuss the challenges faced in 2023, the impact of COVID-19 on consumer behavior, and the importance of referral programs for sustainable growth. The conversation highlights the optimism among agency owners despite price sensitivity and budget constraints, emphasizing the evolving landscape of e-commerce.

Raul's Info:

https://www.referralcandy.com/eaci

https://www.linkedin.com/in/raulgalera/

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NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/

In this episode of Let's Talk Marketing with NDUB, Nathan Webster discusses the critical importance of having a website for entrepreneurs and business owners. He shares insights from his experience building websites, particularly focusing on a project related to NFTs and community art. The conversation delves into the backend of WordPress, the significance of themes and plugins, and the overall effort required to create a successful online presence.

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NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/

In this episode of Let's Talk Marketing, Nathan discusses the importance of effective calls to action (CTAs) on websites. He shares insights on how major brands utilize CTAs to engage customers, drive sales, and build brand equity to their bottom line. Nathan uses his company's website's shortcomings and shares how he can do better with his marketing. Last, but not least, he discusses the significance of website design via WordPress and SEO for enhancing user experience and profitability.

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NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/

Summary

In this episode of Let's Talk Marketing with NDUB (aka, Nathan Webster), Nathan discusses the critical role of a marketing strategy and plan, emphasizing the importance of a strong digital presence through a marketing funneled website. He highlights how the pandemic accelerated the need for businesses to adapt to online platforms and the necessity of collecting customer data. Nathan also delves into the significance of having a brand strategy to ensure effective communication and engagement with customers, ultimately positioning the website as a vital branding tool for business success.

Watch the full interview on YouTube.

NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/