ITS UP THERE PODCAST W/LOONEY

著者: The Black Effect and iHeartPodcasts
  • サマリー

  • Welcome to It's Up There Podcast With Looney, AKA BIG LOON! Loon strives to be a business leader for the culture. When he speaks about the podcast business, record label business and contracts, he does it with a level of understanding that your average consumer would not have. Being able to see through the smoke and mirrors within the industry and the industry tricks, people come to It’s Up There for a one of a kind perspective and to get a full breakdown. Tune in! Audio drops on Mondays and video drops on Thursdays!
    2025 iHeartMedia, Inc. © Any use of this intellectual property for text and data mining or computational analysis including as training material for artificial intelligence systems is strictly prohibited without express written consent from iHeartMedia
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あらすじ・解説

Welcome to It's Up There Podcast With Looney, AKA BIG LOON! Loon strives to be a business leader for the culture. When he speaks about the podcast business, record label business and contracts, he does it with a level of understanding that your average consumer would not have. Being able to see through the smoke and mirrors within the industry and the industry tricks, people come to It’s Up There for a one of a kind perspective and to get a full breakdown. Tune in! Audio drops on Mondays and video drops on Thursdays!
2025 iHeartMedia, Inc. © Any use of this intellectual property for text and data mining or computational analysis including as training material for artificial intelligence systems is strictly prohibited without express written consent from iHeartMedia
エピソード
  • Lead Juror on Young Thug Trial: “We Were 3 Votes Away From Life”
    2025/04/24

    Young Thug On The Heels Of New Album " Uy Scuti" And we have an powerful and revealing episode of *It’s Up There Podcast*, Loon sits down with Juror 56 — the lead juror from the Young Thug YSL RICO trial — for a rare and uncensored conversation. This isn't just commentary. This is the man who ran the jury room, speaking publicly for the first time about how dangerously close the trial came to putting Young Thug behind bars for life. Juror 56 recounts the intense emotional pressure inside the courtroom and explains how jurors clashed behind closed doors — particularly over the use of rap lyrics as evidence. According to him, the jury was just three votes away from a life sentence, and it was his leadership that prevented a conviction based on music and speculation. He reveals what it was like being shuttled into court under security lockdown, the political power plays happening between DA Love and defense attorney Brian Steele, and why he believes the State mishandled the case from day one. He also dives into how the court's decision to allow Young Thug’s lyrics into evidence nearly changed the outcome — and exposes how media narratives and courtroom theatrics almost overshadowed the facts. He opens up about the juror selection process, the internal conflicts between jurors, and the real reason the jury almost split down the middle. This episode is raw, intelligent, and culturally important. It's not just about Young Thug — it's about how close the system came to making him an example, and what it took to stop that from happening. Whether you’re tapped into hip hop, politics, or the justice system, this is one of the most revealing conversations ever recorded about the YSL trial. 00:00 – Lead Juror Speaks for the First Time 02:10 – How He Got Selected for the YSL Trial 06:50 – “I Didn’t Know Who Young Thug Was at First” 13:15 – Rap Lyrics in Court: What Jurors Really Thought 18:40 – DA Love vs. Brian Steele: The Courtroom Clashes 25:05 – “We Were Arguing Over Lyrics for Days” 31:00 – Inside the Jury Room: Voting Breakdown 36:30 – Why the Jury Almost Split 43:10 – Was Thug Set Up to Lose from Day One? 50:45 – Why He Says Simone Should’ve Led the Case 57:00 – Final Verdict: What Made the Decision Clear --- 🎯 FOLLOW & SUPPORT: 🔗 Patreon (Early Drops, Bonus Audio): https://patreon.com/ItsUpTherePodcast 💬 Discord Community: https://discord.gg/3AwsHfDcJB 📺 Full Playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N --- #YoungThug #YSLTrial #Juror56 #ItsUpTherePodcast #YSLRICO #FreeYoungThug #BrianSteele #DALove #CourtroomDrama #RapLyricsInCourt #HipHopNews #ThuggerTrial #JuryRoomBreakdown #SayCheeseTV #Loon #CultureAndCourt Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast 🚨Unreleased Interviews https://www.patreon.com/itsuptherepodcast 🦺All Merch Options teespring.com/its-up-there-podcast-merch 🎧LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ 👀 SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw 👂 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 👣FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ➡️ https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ➡️ https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO

    See omnystudio.com/listener for privacy information.

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    1 時間 15 分
  • Brick Baby DENIED Bond… and Here’s Why Adam22 Said “Nah, I’m Good” After Making Millions Off Him, Big U, & Luce Cannon!
    2025/04/22
    🎙️ In this explosive episode of It’s Up There Podcast, Loon delivers a raw and unfiltered breakdown of how Brick Baby’s loyalty to No Jumper got him caught in a federal indictment — and how Adam22 turned his back after years of profiting off his name. When Brick Baby tried to make bond, the feds used No Jumper podcast clips as evidence to argue he was a danger to society. They cited videos of him with firearms, verbal threats on air, and gang talk — all captured on Adam22’s platform. But it gets worse… 🧊 Adam22 — who built content, traffic, and revenue off Brick Baby’s name for years — publicly stated he doesn’t pick up jail calls and refused to pay for Brick Baby’s legal help, even as his platform is mentioned in federal court. This episode dives into the cold business of content, the emotional warfare of podcast culture, and how the algorithm rewards self-destruction. Loon holds nothing back as he explains how the platforms are turning street dudes into digital crash dummies — then walking away when the feds come knocking. 🧠 Key Themes Explored: 🎯 The cost of clout: When street credibility becomes digital currency, who profits? 🔥 "It’s not personal, it’s profitable": The industry’s silent motto when your life becomes content. ⚖️ The algorithm is the new trap: Feds are watching podcasts, and some platforms are baiting indictments. 🎮 Crash-out culture: How men are emotionally manipulated into turning content into confessions. 💡 Ownership of behavior: If you can't control your cravings, you're not ready for real responsibility. ⏱ Full Timestamps Breakdown (Story Arc Format) 00:00 – Welcome back: Loon reflects on podcast collapse & the "content drought" 04:10 – Adam22’s “I’m broke” play: Why Loon calls it calculated marketing 07:45 – Why Loon never sat on No Jumper: Strategy over visibility 10:00 – “Learning is the treasure the thief can’t take”: Game on mental wealth 13:30 – Emotional manipulation & black creators burning out for clicks 17:15 – The danger of being reactionary: “You’re a slave to your cravings” 22:00 – The black gossip economy: Why it profits from pain 26:40 – Brick Baby’s bond hearing: Feds used podcast clips to lock him in 30:55 – Adam22’s refusal to pay for his lawyer — despite being in the indictment 35:20 – Why Brick Baby crashed out on content: Ego, clout, and misdirection 38:00 – “They watching podcasts now”: The new surveillance trap 41:10 – How No Jumper built a platform on black trauma 44:00 – Loon on how to avoid the crash: Recover speed, self-governance 47:35 – Why authenticity can’t be bought — and why stoicism matters 50:22 – Adam22 vs. Akademiks: The cold war over street content 53:00 – Loon: “I monetize game, not meltdowns” 55:40 – Cultural accountability: Why the audience must stop rewarding dysfunction 58:00 – Final message: If you don’t climb the mountain, you don’t get the view Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast 🚨Unreleased Interviews https://www.patreon.com/itsuptherepodcast 🦺All Merch Options teespring.com/its-up-there-podcast-merch 🎧LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ 👀 SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw 👂 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 👣FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ➡️ https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ➡️ https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOO 🔗 Links for Support, Early Access, and Community 👥 Join the Discord: https://discord.gg/3AwsHfDcJB 🎧 Subscribe on Patreon for early episodes: https://patreon.com/ItsUpTherePodcast 📺 Full episode playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N 📸 Follow us on Instagram: https://www.instagram.com/itsuptherepodcast 🎙️ Listen on iHeart, Spotify & Apple Podcasts — search: It’s Up There Podcast Brick Baby got DENIED bond after the feds used clips from @NoJumper — and @adam22 said he ain’t helping with no lawyer 😳 This man was on your platform for years... made you MILLIONS… now you won’t even answer his jail call? Loon breaks it all down — from how the algorithm got hungry to how black culture gets emotionally exploited for content. #ItsUpTherePodcast #BrickBaby #NoJumper #Adam22 #RICO #HipHopNews #PodcastGame #Loon #BlackCulture #ContentTrapSee omnystudio.com/listener for privacy information.
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    52 分
  • Adam22 Pressed on FEARING Akademiks, Clout Chasing Criminals, No Jumper's Building & Losing Staff
    2025/04/17

    Adam22 Pressed on Using Black Culture, Clout Chasing Criminals & No Jumper Falling Apart Adam22 Confronted for Clout Chasing Off Street Culture, Fearing Akademiks, and Losing Control of No Jumper as Staff Turn On Him Adam22 Of No Jumper pulls up to It’s Up There Podcast and gets pressed on everything the internet's been scared to say to his face. From accusations of using Black culture for profit to clout chasing criminal cases, Loon asks the questions that made other platforms nervous. In this explosive sit-down, Adam22 addresses the growing belief that he built No Jumper off Black trauma, only to let the platform crumble once the pressure hit. He responds to claims that he clout-chased off gang beefs, exploited street dudes for views, and played both sides when Akademiks started applying pressure. Loon confronts Adam directly on why he still won’t check Akademiks, and what it says about loyalty, fear, and power in hip-hop media. As No Jumper loses staff and credibility, Adam opens up about the business falling apart behind the scenes — and whether his own ego, decisions, and detachment from the culture played a role in its decline. 🔑 Key Topics in the Interview 00:00 – Adam22 on building No Jumper off the culture 06:40 – Why he clout-chased street rappers & criminal headlines 12:55 – Loon questions if he used Black trauma to go viral 18:30 – Joe Budden confrontation & why it exposed real tension 25:45 – Adam on Akademiks: fear, fake peace, and public perception 33:10 – Staff leaving No Jumper & internal issues getting out of hand 40:00 – Loon on what makes content dangerous vs. impactful 45:20 – Adam22 talks about keeping control while everything fell apart 52:10 – The difference between respecting the culture vs. using it 59:00 – Loon breaks down why ownership without accountability is hollow 1:05:00 – Adam on the future of No Jumper & where he stands with the culture 🎯 This episode covers: Black culture & exploitation in hip-hop media Adam22’s public fallout with Akademiks No Jumper’s internal collapse and staff exits Clout chasing vs. storytelling in street interviews Joe Budden, Vlad, and the media war over who owns the narrative 📌 SUPPORT + FOLLOW: 🔒 Patreon for early access: https://patreon.com/ItsUpTherePodcast 💬 Join the convo on Discord: https://discord.gg/3AwsHfDcJB 📺 YouTube playlist of all episodes: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N 📱 Follow us on IG: https://instagram.com/ItsUpTherePodcast 🎯 TikTok: https://tiktok.com/@itsuptherepodcast 🎥 Snapchat: https://story.snapchat.com/@itsuptherepodcast 🔗 Facebook: https://www.facebook.com/itsuptherepodcast #Adam22 #NoJumper #Akademiks #CloutChasing #briccbaby #nojumperclips #wack100

    See omnystudio.com/listener for privacy information.

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    1 時間 4 分

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