『ITS UP THERE PODCAST W/LOONEY』のカバーアート

ITS UP THERE PODCAST W/LOONEY

ITS UP THERE PODCAST W/LOONEY

著者： The Black Effect and iHeartPodcasts
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 Welcome to It's Up There Podcast With Looney, AKA BIG LOON! Loon strives to be a business leader for the culture. When he speaks about the podcast business, record label business and contracts, he does it with a level of understanding that your average consumer would not have. Being able to see through the smoke and mirrors within the industry and the industry tricks, people come to It’s Up There for a one of a kind perspective and to get a full breakdown. Tune in! Audio drops on Mondays and video drops on Thursdays!2025 iHeartMedia, Inc. © Any use of this intellectual property for text and data mining or computational analysis including as training material for artificial intelligence systems is strictly prohibited without express written consent from iHeartMedia 音楽
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  • Jose Guapo Finally Tells the Truth on Young Thug & Gunna, Gucci Mane , Bricc Baby & A Furustic Summa,Atlanta’s Era

    Jose Guapo Finally Tells the Truth on Young Thug & Gunna, Gucci Mane , Bricc Baby & A Furustic Summa,Atlanta’s Era
    2025/08/18
    Jose Guapo sits down with Loon on It’s Up There Podcast and speaks on Futuristic Summa, Rich Kidz, Gucci Mane, Young Thug, Gunna, No Jumper & No Jumper & Brick Baby Plus more he sits for an for an unfiltered conversation that’s pure Atlanta history. In this in-depth interview, Jose takes us back to the Futuristic Summa movement — the fun, innovative era that helped birth the wave of artists dominating the game today. He shares never-heard-before stories about the legendary Rich Kidz run, the creative energy of old Atlanta, and how that sound influenced everyone from trap legends to today’s biggest stars. From connecting with Gucci Mane and soaking up game from one of rap’s most respected hustlers, to crossing paths with Young Thug before he became a global icon, Jose gives first-hand insight into the moments that shaped the culture. He talks about watching Gunna go from the early grind to superstardom, and his relationship with Brick Baby, offering a perspective only someone inside those circles could have. This conversation isn’t just about names — it’s about how Atlanta built a sound, a style, and a business model that changed hip-hop. Jose and Loon dig into the real-life decisions behind the music, the business moves that separate the winners from the lost, and how staying authentic in a game full of trends is the ultimate key to longevity. If you care about Atlanta’s legacy, the artists who built it, and the lessons learned from both the wins and the setbacks, this episode is a must-watch. This episode has everything: 🔥 The truth behind the YSL divide 🧱 Gucci Mane & Brick Baby’s new influence 📈 The evolution of Rich Kidz and the new generation 🤖 What makes today’s ATL rap "futuristic" 🎯 Jose Guapo on loyalty, survival, and staying solid 📌 Whether you're tapped into the Atlanta scene or watching from the sidelines, this one breaks it all down with honesty and insight. Then, he opens up about the futuristic wave brewing in ATL and how new-age sounds, aesthetics, and business moves are redefining what it means to be from the city. He compares eras, exposes the industry games, and calls out what’s fake in the modern music landscape. Plus: The truth about Rich Kidz and why their impact still echoes Why Jose Guapo thinks street authenticity is being replaced with content gimmicks A look into how co-sign culture damaged real unity in the South 🎙️ Loon and Jose Guapo explore rap’s unspoken codes, industry betrayal, and Atlanta’s musical identity in 2025. If you’re a student of the game, this one is essential. 🔔 WATCH THE FULL INTERVIEW NOW 👍🏽 Like | 💬 Comment | 📤 Share | 🔔 Subscribe 🎧 Also available on all platforms: Apple, Spotify, iHeart, etc. 👇🏽 Tap in with us: 📍 Patreon: https://patreon.com/ItsUpTherePodcast 📍 Discord: https://discord.gg/3AwsHfDcJB 📍 Instagram: https://instagram.com/itsuptherepodcast 📍 YouTube Playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N #JoseGuapo #YoungThug #Gunna #GucciMane #BrickBaby #ItsUpTherePodcast #AtlantaRap #Loon #FuturisticATL #Zone3 #RichKidz #RapBeef #SouthernHipHop #ViralInterview #PodcastClips #HipHopCulture #BlackEffect #85SouthShow (00:00) – Jose Guapo's comeback and staying clean (03:15) – The reality of music streaming vs traditional sales (06:30) – Lessons learned from the music industry (09:45) – Rich Kids history and studio memories (13:20) – Contract disputes and advice for new artists (16:55) – Street stories and betrayal from family (21:10) – Handling loss and dealing with violence (25:40) – Addiction recovery and getting sober (29:25) – The podcast game and industry politics (33:00) – Atlanta's changing music scene and division (36:45) – Working with Young Scooter and executive producing (40:15) – Fashion sense and European cuts (43:30) – Relationships and dating preferences (47:20) – OnlyFans culture and modern dating (50:35) – Music creation process and studio workflow (54:10) – Atlanta's top 5 rappers discussion (57:45) – Dipset influence and Jim Jones relationship (61:00) – Current projects - "Think About Money" single (64:20) – Rich Kids reunion possibilities (67:50) – Street credibility and paperwork talk (71:15) – Family losses - losing father and brother (75:40) – Thug and Gunna situation perspective (79:25) – Building organic music vs business moves (83:10) – Upcoming joint tape "The Originals" (86:30) – Social media struggles and Instagram issues (89:45) – Future plans and staying independent Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluw Discord https://discord.gg/GJKXMWQS SUBSCRIBE TO Youtube Channel ➡️ https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ➡️ https://www.youtube.com/watch?v=JwNIuOcAtoo&list=PLnwwxLxHiDWayq4HPgNYUtsAGvqe3liOOSee omnystudio.com/listener for privacy information...
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    1 時間 31 分
  • Shannon Sharpe Made the Same Mistake as Diddy — N.O.R.E.’s “Only 3 Podcasts Matter"

    Shannon Sharpe Made the Same Mistake as Diddy — N.O.R.E.’s “Only 3 Podcasts Matter"
    2025/08/15
    Shannon Sharpe. Diddy. N.O.R.E. Joe Budden. Stephen A. Smith. Cam Newton. Dr. Umar Johnson. ESPN First Take. In EP 310, Loon connects the headlines to the real strategy behind media moves: why Shannon Sharpe made the same mistake as Diddy by settling after the story caught fire, how N.O.R.E.’s “Only 3 Podcasts Matter / Top 3 Podcasts” narrative chokes discovery instead of building infrastructure, and what it actually takes to grow a platform without gatekeeping or clout by association. This is a playbook episode about PR pressure, timing, preserved tapes, TV visibility vs. podcast performance, and the discipline to keep your circle tight when everyone wants credit after you win. What you will hear today: Shannon Sharpe vs. PR math (Diddy parallel): why timing beats tactics in settlements; how “dismissed with prejudice” plus preserved tapes can invite copycat claims; and why paying after the press reads like a payout signal instead of narrative control. We also discuss ESPN/First Take optics and the spillover into podcast numbers. N.O.R.E.’s “Only 3 Podcasts Matter / Top 3 Podcasts”: list talk vs. real infrastructure, including passing actual guest contacts, ad agency numbers, and building a Rogan style ecosystem for Black podcasters instead of shrinking the lane. Joe Budden blueprint: independence, leverage, and why the bag scales when you master distribution, cadence, and direct deals, not when you posture on lists. Dr. Umar Johnson and “relationship equity”: why some adult preferences require trust and long term rapport, and how reckless appetites become PR liabilities when you chase them outside real relationships. Cam Newton and hosting skill: big guests bring visibility, but hosting is a craft. If the craft is missing, the conversation will not travel. Proximity is not a cosign: Loon dismantles the “we went to school together” syndrome. Classmate is not comrade. If you did not help build it, do not try to build yourself off it after the win. Culture and character: streets are dead, big homies misusing leverage, entitlement, and why “useful” becomes “disposable” the second you stop adding value. Quick touch: Ksoo trial note (awareness, not a deep dive here). Big questions for the audience: Did Shannon’s settlement timing help his career or confirm the worst PR read? Does “Only 3 Podcasts Matter / Top 3 Podcasts” help the culture or choke discovery for rising Black podcasters? Whose blueprint actually builds — the list talkers or the infrastructure builders? Chapters below. Drop your take on Sharpe, N.O.R.E., and who is really building the ecosystem. #ItsUpTherePodcast #ShannonSharpe #Diddy #NORE #JoeBudden #StephenASmith #CamNewton #ESPN Patreon: https://patreon.com/ItsUpTherePodcastDiscord: https://discord.gg/3AwsHfDcJB Full Episodes Playlist: https://www.youtube.com/playlist?list=PLnwwxLxHiDWYLCXvb81w69QAfr6cc1Y3N ⏱️ Chapter Headers (add exact timestamps after upload) 00:00 Intro - names on the board (Shannon, Diddy, N.O.R.E., Budden, Stephen A., Cam) 03:10 Shannon Sharpe = Diddy mistake - settlement timing, dismissed with prejudice, preserved tapes 11:45 ESPN / First Take math - TV visibility vs. podcast performance under PR heat 18:30 N.O.R.E. “Only 3 Podcasts Matter / Top 3 Podcasts” - list talk vs. real infrastructure 25:20 Joe Budden blueprint - independence, leverage, passing real contacts (ads and guests) 32:10 Dr. Umar Johnson - relationship equity and the cost of reckless appetites 36:18 Cam Newton and the hosting skill gap - big guests are not enough 40:10 Proximity is not proof - classmate vs. comrade, entitlement traps 44:50 Ksoo trial - brief note and why awareness matters 48:30 Closing - guard your circle, protect your climb, build systems not soundbites 👇 Join the conversation Drop your take on Shannon’s timing, N.O.R.E.’s list, and who’s actually building the ecosystem. Like the video, share it with someone building from the ground up, and tap in with the community below. Join Our Its Up There Podcast Clip Channel now https://www.youtube.com/channel/UCEh6Wk40kcNcMJ4t_jtmluwDiscord https://discord.gg/GJKXMWQS For all exclusive interviews & more content not here click here https://www.patreon.com/itsuptherepodcast 🚨Unreleased Interviews https://www.patreon.com/itsuptherepodcast 🦺All Merch Options teespring.com/its-up-there-podcast-merch 🎧LISTEN ON SPOTIFY: https://open.spotify.com/show/4Jheeb8FxYVDRo8khyrz36?si=e339dD2JRte2MYX2Uon3BQ 👀 SUBSCRIBE HERE:https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw 👂 LISTEN ON APPLE PODCASTS: https://podcasts.apple.com/us/podcast/its-up-there-podcast/id1317524092?uo=4 👣FOLLOW ITS UP THERE PODCAST HOST : INSTAGRAM | fogfo_looney TIKTOK | https://www.tiktok.com/@fogfo_looney PATREON| https://www.patreon.com/itsuptherepodcast SUBSCRIBE TO Youtube Channel ➡️ https://www.youtube.com/channel/UCl_GorAVekpEVDlk1Yc8giw WATCH MORE ➡️ https://www.youtube.com/watch?v=...
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    42 分
  • Feat Ysl Mondo -Part 2 - YSL Mondo EXPOSES Young Thug Favoritism After YSL Trial, Ralo Snitch Rumors, Young Scooter, Gunna , Online Criticism & More

    Feat Ysl Mondo -Part 2 - YSL Mondo EXPOSES Young Thug Favoritism After YSL Trial, Ralo Snitch Rumors, Young Scooter, Gunna , Online Criticism & More
    2025/08/11

    YSL Mondo EXPOSES Young Thug RICO SECRETS, Ralo Snitch Claims, Police SHOOT Scooter, Baby Mama DRAMA YSL Mondo is back and rawer than ever in Part 2. This isn't your average industry interview. Mondo calls out Atlanta’s rap scene for being fake, snitch-friendly, and money-hungry while acting street. He addresses Ralo snitch rumors head-on, explains why Gunna’s PR move is better than Thug’s silence, and questions the real loyalty behind YSL’s brand. Beyond rap beef, Mondo gets personal about dealing with a messy baby mama situation, fighting for fair child support, and why the system is designed to break Black fathers. He also speaks on the pain of seeing Atlanta legends like Young Scooter ignored in death, exposing how police used deadly swatting tactics and media coverups to hide the truth. The convo dives into spiritual growth, Mondo’s conversion to Islam, and why so many street dudes stay trapped in cycles of betrayal, greed, and lies. He exposes how labels exploit producers, fake industry politics, and the hypocrisy of rappers screaming loyalty but chasing clout. This is Atlanta raw. No PR spin. No industry payoffs. No lies. Just real talk about street codes, snitch accusations, family drama, police corruption, and the daily fight to stay true when everyone around you sells out. 🎧 If you're tired of safe, watered-down interviews, hit play. This is the conversation they’re scared to have. 🔔 Don’t forget to SUBSCRIBE and join the community that keeps it 💯. 👇 Tap in for more 👇 👉 Patreon for exclusive content: https://patreon.com/ItsUpTherePodcast 👉 Join the Discord fam: https://discord.gg/3AwsHfDcJB #YSLMondo #ItsUpTherePodcast #AtlantaRap #YoungThug #Gunna #Ralo #BabyMamaDrama #StreetPolitics #HipHopUnfiltered #realtalk 00:00 – Atlanta Rap Politics & Calling Out Fake Beef 02:00 – Producers Splitting Up the Atlanta Sound 04:00 – Advice for Young Thug After Jail 07:00 – Missing the Painful Storytelling Angle 10:00 – Gunna Comparison & Street Narratives 13:00 – Thug’s PR, Media Choices, and GQ Critique 16:00 – Conversion to Islam – His Personal Journey 20:00 – Ralo's Mosque & Giving Back to the Hood 23:00 – Ralo Snitch Rumors and Loyalty Talk 27:00 – Little Baby Snippet and Atlanta Street Dynamics 28:30 – Baby Mama Drama & Fatherhood Issues 36:00 – Dealing with Court, Child Support, and Co-Parenting 42:00 – Anthony Edwards’ Baby Mama Situation 44:00 – Older Women Preying on Younger Men 45:30 – Remembering Young Scooter’s Impact on Atlanta 50:00 – Details Around Scooter’s Death & Police Issues 56:00 – Final Reflections on Loyalty, Fake Kicking it, and the Industry 01:02:00 – Young Thug Fallout Explained 01:09:00 – Talking About the Cost of Fame & Selling Out 01:13:00 – Wrap-Up & Where to Follow

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    1 時間 14 分
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