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Gen Kobayashi is UK group chief strategy officer at M+C Saatchi. Gen also knows the pain of bereavement first-hand, as he sadly lost his sister-in-law to cancer.

Gen is a key industry voice on grief and bereavement. In this beautiful conversation he shares the profound impact of loss on his family. Gen explores what true support looks like, and shares why grief made him take a proper break from work for the first time ever.

Both Gen and Louise have experienced bereavement over the past few years, making this a heartfelt and empathetic conversation. They discuss how best to support team members who are grieving, sharing practical tips as well as emotional insights.

Need some grief support after listening to this? Call the NABS Advice Line for a listening ear.

Key takeaways:

• Take time to understand what the bereaved person needs
• Replace platitudes with active listening and genuine empathy
• Look after yourself too when you’re supporting someone going through grief.

Resources

NABS Managers’ Mindsets

NABS grief page

Caroline Parkes’ post about grief

Gen’s piece for Campaign about grief

NABS Advice Line

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