In our latest episode of the Exit Interview, I had the pleasure of chatting with Sharon Kevil, the innovative founder of Forti Goods, the company behind app-controlled lockable furniture designed to keep your home both beautiful and secure. From her background in interior design to her journey creating a product-based business, Sharon’s story is an inspiring one. Like many of us entrepreneurs, she faced challenges transitioning from a steady paycheck at a large retailer to the unpredictable world of entrepreneurship. One of the key takeaways was Sharon’s emphasis on the importance of pivoting in business. She shared that pivoting isn’t a failure, but rather a necessary iteration in the growth process. This mindset has not only helped her manage her business more effectively but has also enabled her to better meet the needs of her customers by adapting to their ever-changing demands.

Sharon also shared some golden insights for those of us who are either working for ourselves or thinking about it. The transition from a stable paycheck to the unpredictable world of entrepreneurship is no small feat. Sharon had a previous business that she closed before the 2008 economic downturn, and the thought of never working for herself again crossed her mind. But life has a funny way of bringing us back to our passions. Sharon shared her challenges, particularly when it came to funding her product-based business, and highlighted the importance of staying flexible and ready to pivot. Trust me, this episode is a goldmine of motivation and practical advice!

You will learn:

• Shares how she started a safe furniture company - 4:15
• The importance of pivoting - 11:33
• The hardest parts about being a founder - 15:27
  

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