Our lives are made up of different seasons that we all transition through in our own unique ways. While these transitions can be scary, they are often areas of opportunity if you can get to the other side. If you have a burning desire to do ‘the big thing’, but are afraid that you either can’t do it or have missed your chance, Juju Hook is here to tell you why that is not the case.

Check out the full show notes with key takeaways, quotes, in-depth guest info, and more.

In This Episode

• Common phrases that most people shift through in their lives and their businesses (7:10)
• The first step you need to take to reframe your season of life (11:16)
• How your perception of time plays into the timelines we set to achieve our goals (23:23)
• Why you should embrace experimenting when it comes to your life and your business (31:05)
• What to do when you want to change paths but are worried about giving up what you have been working towards (37:38)

What's the biggest thing you've taken away from this podcast? I'd love to hear about it and feature your response on the show! Take 30 seconds to leave a review here including your biggest takeaway.

Facing Your Feelings With Juju Hook

When Juju was approaching the age of 50 she started to avoid the feelings that were bubbling up inside her. After an incident forced her to take a look at her perspective, she realized that her feelings were not a problem, but were a sign that a new season was coming. Instead of looking at this transition as a loss, Juju embraced her new mindset and has used her expertise as a brand strategist to help other mid-life women business owners build a presence both online and in real life.

Defining Your Essence

Juju encourages her clients to define their essence in the same way you would describe a bottle of wine. By getting clear on the things that you have mastered, you can find a way to take your existing skills and learn what you can do with them in a new and exciting way.

We are not called to do things that we cannot handle. What you are called to do comes from your unique essence and you can absolutely handle it. Rather than perceiving a transition as a loss, focus on the opportunity that can come from change, and have faith in yourself that you can conquer it.

It All Comes Down To Your Perfect Day

Take a moment and envision what a perfect day would look like to you. Who are you with, where are you, what are you eating for breakfast? Getting specific about what you want will help you course-correct into finding what will make you happy right now.

Life is not a series of pass and fail tests. It is okay to change your mind, to jump from one thing to another is not a failure. Instead of getting wrapped up in the false stories that we tell ourselves, Juju wants you to embrace transition as a truly beautiful time in your life.

What does your perfect day look like? How can you use your essence, skills, and mastery to achieve that? Let me know your thoughts in a voice message here.

Links & Resources
Juju Hook Website

Hot Flashes, Carpools & Dirty Martinis by Juju Hook

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