How Eric Siu leveraged his hugely popular podcasts to grow his ad agency
2024/10/17
再生時間： 19 分
ポッドキャスト

カートのアイテムが多すぎます

ご購入は五十タイトルがカートに入っている場合のみです。

カートに追加できませんでした。

しばらく経ってから再度お試しください。

ウィッシュリストに追加できませんでした。

しばらく経ってから再度お試しください。

ほしい物リストの削除に失敗しました。

しばらく経ってから再度お試しください。

ポッドキャストのフォローに失敗しました

ポッドキャストのフォロー解除に失敗しました

How Eric Siu leveraged his hugely popular podcasts to grow his ad agency

無料で聴く

ポッドキャストの詳細を見る

サマリー
My newsletter: https://simonowens.substack.com/

Eric Siu has a pretty massive audience; his YouTube channel boasts 161,000 subscribers and his two podcasts – Marketing School and Leveling Up – have generated tens of millions of downloads.

But Eric doesn’t bother with traditional media monetization models like advertising or subscriptions. Instead, he leverages his influence to drive clients to Single Grain, a marketing agency he owns. As that business grew, he was able to acquire more agencies and add to Single Grain’s capabilities, and it now works with some of the world’s largest brands.

In a recent interview, Eric explained how he met his co-host, where he found his audience, and why he chose to monetize his content with a services business.

続きを読む一部表示

あらすじ・解説

My newsletter: https://simonowens.substack.com/

Eric Siu has a pretty massive audience; his YouTube channel boasts 161,000 subscribers and his two podcasts – Marketing School and Leveling Up – have generated tens of millions of downloads.

But Eric doesn’t bother with traditional media monetization models like advertising or subscriptions. Instead, he leverages his influence to drive clients to Single Grain, a marketing agency he owns. As that business grew, he was able to acquire more agencies and add to Single Grain’s capabilities, and it now works with some of the world’s largest brands.

In a recent interview, Eric explained how he met his co-host, where he found his audience, and why he chose to monetize his content with a services business.

政治・政府経済学

続きを読む一部表示