We have the founder of Meghmalhar, Nehali Kothari in conversation with Aneri Patel. Her candid personality and insanely in-depth business knowledge will keep you hooked throughout the episode. If you have to take one thing from the conversation, then let it be Nehali’s thought process. We talked about the back story of how a super successful brand like Meghmalhaar was created, and how it has been relevant in just 5 years of commencing. She talked about brand positioning and goodwill. Moreover, how to build a good retention rate and how to create loyal consumers and how Indian consumers have changed.
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