Paris Fashion Week is a celebration of running and style. Innovative running brands show up from all over the world to showoff upcoming styles, run together, dine together, and generally engage the aggressively growing running indsutry.

Huge thanks to Aire Libre + Naked Sports Innovations for the support necessary to make this all happen.

We went to see a lot of brands. Here's the skinny on each one:

• 00:00 Welcome / Intro
• 02:12 High Level Explanation of PFW + Running
• 07:02 Soar Running
• 10:36 CAYL
• 14:07 Unna
• 18:55 Purple Mountain Observatory
• 21:44 Distance x Strava
• 24:15 Alex Zono
• 28:28 Hermanos Koumori
• 30:54 Portal
• 35:40 Balmoral
• 37:45 Norda
• 40:50 Houdini

(Wylder is now available on iOS + Android.)

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High Tones explores Run Culture.

Round Ups by Sam Lohse

Trail Shoes x Sneakers by Inky Steve | Josh Rosenthal

Borderlands.cc | Instagram

Manchester's favorite running child, Inky Steve, joins Josh again to was poetic on the intersection of Trail Culture x Sneaker Culture. We also pick a movie to characterize the intersection of the day.

Air Max 1s are iconic and we believe Norda 001s have the same potential to be unchanged for decades to come.

Did Nike know they had a winner from day one? Did Norda?

Time will tell, but there are signs we look for to prove the 001 is already a cult classic along with Air Max 1 + Mallrats.

(Wylder is now available on iOS + Android.)

----

High Tones explores Run Culture.

Round Ups by Sam Lohse

Trail Shoes x Sneakers by Inky Steve | Josh Rosenthal

Borderlands.cc | Instagram