• HER Agency

  • 著者： Brandi Rand
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HER Agency

著者： Brandi Rand
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  • HER Agency is a powerful new podcast created for Black women in advertising who are ready to take charge of their careers and personal lives. Each episode delves into the unique challenges and triumphs of navigating the ad industry as a Black woman, with raw and real conversations on topics that matter most—building resilience, setting boundaries, being strategic, and going after exactly what you want. The audience will learn how to network for success, speak their truth unapologetically, and protect their mental health in an industry that often overlooks us. Hosted by Brandi Rand and special guests who have lived these experiences, HER Agency is a safe space where your voice is heard, your story is valued, and your power is amplified.
    2025
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あらすじ・解説

HER Agency is a powerful new podcast created for Black women in advertising who are ready to take charge of their careers and personal lives. Each episode delves into the unique challenges and triumphs of navigating the ad industry as a Black woman, with raw and real conversations on topics that matter most—building resilience, setting boundaries, being strategic, and going after exactly what you want. The audience will learn how to network for success, speak their truth unapologetically, and protect their mental health in an industry that often overlooks us. Hosted by Brandi Rand and special guests who have lived these experiences, HER Agency is a safe space where your voice is heard, your story is valued, and your power is amplified.
2025
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エピソード
  • 2: Overworked, Undervalued, and Over It? It's Time to Own Your Agency

    2: Overworked, Undervalued, and Over It? It's Time to Own Your Agency
    2025/01/27
    In this episode, HER AGENCY host and advertising expert Brandi R. emphasizes the importance of black women in the advertising industry to own your narrative. With 17 years of experience in various advertising roles, Brandi emphasizes the concept of "agency" as an empowering action to take control of one's career, narrative, and brand. Brandi then shares some personal stories of advocating for herself such as balancing work and personal responsibilities, standing up to biases, and navigating workplace challenges. She also stresses the importance of being surrounded by mentors, sponsors, and advocates, while underscoring the value of having a strategic career plan, rather than simply going with the flow. Tune in and be part of Her Agency Collective, a community for black women in advertising to thrive—not just survive–in the industry. Are you overworked, undervalued, and over It? Perhaps, it’s time to make your own agency. KEY POINTS - Brandi's 17-year advertising career journey - What does "agency" really mean? - The importance of having boundaries in professional & personal life - Advocating for oneself against unfair treatment in the workplace - The need for black women to own their agency—HER AGENCY - Taking control of one’s career, exploring new opportunities - The importance of goal-setting, career planning, and building a support network QUOTABLES “If you don't have your goals written down, you really won't have a surefire path and a way to raise your hand for things that make sense. Put the plan in place as far as building out your career trajectory.” – Brandi Rand “Agency means being authentically you—owning your purpose, your power, your decisions, and your plans [by] not letting someone write your story.". – Brandi Rand “When you find yourself in an environment that doesn't feel right—remove yourself—[especially] when you find yourself being overworked and underpaid, [or when] you feel like you need to go and express yourself by finding and looking for other opportunities." – Brandi Rand Get In Touch with Brandi Rand! IG | https://www.instagram.com/brandi_rand/ LinkedIn | https://www.linkedin.com/in/brandirand/ HER Agency, The Collective Are you a Black woman thriving in advertising or ready to start? Join HER Agency, The Collective—a community designed for you to build, connect, and own your agency with women who share your journey. Let’s have real conversations, elevate our brands, and make space where we belong. Join The Collective Today! Her Agency is produced by EPYC Media Network
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    19 分
  • I Leveraged My Agency to Work with Megan Thee Stallion and Build Cultural Currency

    I Leveraged My Agency to Work with Megan Thee Stallion and Build Cultural Currency
    2025/01/24
    How do you turn your personal brand into cultural currency? In this segment , Courtney Richardson reflects on a career-defining moment: leading a powerful campaign with Megan Thee Stallion centered on Black women, mental health, and vulnerability. From being the only Black woman at the table to flawlessly executing campaigns for Nike, Hulu, and BET, Courtney shares her journey of leveraging agency, building an authentic personal brand, and staying true to herself while navigating the world of big brands. Tune in for lessons on owning your story, embracing vulnerability, and standing out in your career. GUEST RESOURCES Courtney Richardson IG | @doitforthebrand MoNA site | themona.com Portfolio |.doitforthebrand.com Get In Touch with Brandi Rand! IG | https://www.instagram.com/brandi_rand/ LinkedIn | https://www.linkedin.com/in/brandirand/ HER Agency, The Collective Are you a Black woman thriving in advertising or ready to start? Join HER Agency, The Collective—a community designed for you to build, connect, and own your agency with women who share your journey. Let’s have real conversations, elevate our brands, and make space where we belong. Join The Collective Today! Her Agency is produced by EPYC Media Network
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    5 分
  • 1: This is What Representation REALLY Looks Like: How Marinda Yelverton is Redefining Leadership

    1: This is What Representation REALLY Looks Like: How Marinda Yelverton is Redefining Leadership
    2025/01/20
    In the premier episode of HER Agency, Brandi sits down with Marinda Yelverton, a powerhouse in the marketing and creator economy space. With an impressive 17-year career spanning tech, CPG, beauty, fashion, lifestyle, and entertainment, Marinda has become a sought-after marketing executive, thought leader, and trailblazer. As a 2024 Cannes Lions Speaker and former executive at global agencies such as Endeavor and Whalar, Marinda has revolutionized how brands connect with their audiences through innovative strategies in creator marketing, social media, affiliate marketing, and brand partnerships. Her bold leadership style—anchored in empathy, empowerment, and authenticity—has made her a beacon for professionals navigating the complexities of corporate culture and the creator economy. In this candid conversation, Marinda shares her transformative journey, from leading groundbreaking marketing campaigns to taking a well-deserved professional sabbatical to focus on growth, self-investment, and exploring new opportunities in brand leadership. She delves into what it truly means to lead with authenticity, the importance of amplifying cultural and trendsetters, and the invaluable lessons she’s learned while mentoring others. This episode is a masterclass in resilience, career pivots, and building meaningful connections. Whether you’re looking to redefine your career, embrace your voice, or simply find inspiration in an industry leader’s story, Marinda’s insights will leave you empowered to take action. KEY POINTS - Marinda’s journey to self-investment and career opportunities - The value of a strong network for professional & personal growth - On joining community projects during periods of uncertainty - Grit, resilience, and detaching self-worth from corporate validation - Marinda's leadership style: Leading with empathy and authenticity - Career transition and the pivotal role of intentional self-care - What’s next? Marinda to explore alternative paths & shift aspirations QUOTABLES "I made a decision: If it's something I want to go to, [then] I'm going to learn, create some impact [or] prioritize investing in it for myself." – Marinda Yelverton "I want to make sure [that] I'm not expecting [on] myself. I'm not putting the pressure on myself to be perfect; or in the perfect mental state. I want to mend and heal those things before I show up in the next role, position, job, [and] season." – Marinda Yelverton "It's important to exercise and practice allowing yourself to feel all of that, and especially when it comes to being resilient." – Marinda Yelverton GUEST RESOURCES Marinda Yelverton LinkedIn | @marindayelverton Instagram | @marindadiane Get In Touch with Brandi Rand! IG | https://www.instagram.com/brandi_rand/ LinkedIn | https://www.linkedin.com/in/brandirand/ HER Agency, The Collective Are you a Black woman thriving in advertising or ready to start? Join HER Agency, The Collective—a community designed for you to build, connect, and own your agency with women who share your journey. Let’s have real conversations, elevate our brands, and make space where we belong. Join The Collective Today! Her Agency is produced by EPYC Media Network
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    50 分
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