If your website is more “placeholder” than powerhouse, this episode is your wake-up call. Today on Mindset to Market, I’m joined by Jess Freeman — web designer, SEO strategist, and founder of Jess Creatives — to talk about how service providers and wellness pros can stop overthinking and finally build a site that converts.

We’re breaking down the biggest mistakes solopreneurs make on their websites, what you really need to focus on with SEO (hint: it’s simpler than you think), and how to create a streamlined online presence that attracts the right clients without working around the clock.

Whether you're just starting out or ready to revamp, Jess brings 10+ years of actionable wisdom to help you feel confident, clear, and visible online.

🎯 In this episode, we cover:

• Why choosing a niche opens up a massive audience
• Easy SEO tips that don’t require a tech degree
• The true value of your website and email list
• Why your website should grow with your business

If you're ready to stop tweaking and start converting, this one’s for you.

References:

Visit Jess online (and check out her gorgeously designed website): www.jesscreatives.com

Follow Jess on the 'Gram: instagram.com/jesscreatives

Quarterly One-Day Summits tailored to nutrition and fitness business owners:

www.jesscreatives.com/rx

Mindset to Market is a Luminous Creative Production. If you'd like to learn more about our business coaching program and group coaching container, please visit us online at DeborahcSmith.com.

Mindset to Market is produced by Deborah C. Smith and designed to inspire and support big-hearted creatives in finding their own unique path, building a sustainable business, and creating financial, spiritual, mental wellness and abundance.

🎉 Join the Mindset to Market Coaching Mastermind ​Learn More
💕 Visit Deborah online at DeborahCSmith.com
💕 Follow on the 'Gram. @mindset2marketpod

Today we're saying YES to the mess.

We're talking all about why your mess — yes, the real, raw, unpolished parts — are actually your magic.

I’m sharing how tapping into your creativity (instead of sticking to rigid formulas) can help you get unstuck, show up more authentically, and connect more deeply with your audience — and the power of embracing the messy and vulnerable aspects of your business.

✨ Here’s what I dive into:

• How sharing your personal challenges builds trust and makes you magnetic to dream clients
• 3 creative tools that help me move through content blocks (with real-life examples)
• How to reconnect with joy and playfulness in your business

Think of this as a creative reset — an invitation to throw some paint against the wall of your business and let it feel good again.

🖌️ Ready to take this further?
I’m hosting a FREE masterclass called Aligned to Scale where we’ll dig even deeper into how to market with alignment, creativity, and clarity. I’d love to have you there!
REGISTER HERE & GET THE REPLAY (plus an amazing BONUS tool)

👉🏻 Want to hop on a "Discovery Call" and explore how marketing Foundations could explode your income from online business? Click Here

Mindset to Market is a Luminous Creative Production. If you'd like to learn more about our business coaching program and group coaching container, please visit us online at DeborahcSmith.com.

Mindset to Market is produced by Deborah C. Smith and designed to inspire and support big-hearted creatives in finding their own unique path, building a sustainable business, and creating financial, spiritual, mental wellness and abundance.

🎉 Join the Mindset to Market Coaching Mastermind ​Learn More
💕 Visit Deborah online at DeborahCSmith.com
💕 Follow on the 'Gram. @mindset2marketpod

💫 Abundance isn’t something you chase—it’s something you are.

In today’s solo episode, I'm unpacking what it truly means to embody abundance as a solopreneur and how this mindset shift transforms the way you build, price, and sell your signature offers. If you’ve been feeling stuck in strategy or waiting for permission to show up fully—this one’s for you.

🔥 Links + Resources:

🎓 Free Masterclass – Aligned to Scale
Join me LIVE on May 22 for a transformational training:
Aligned to Scale: How to Unlock Your Signature Offer
→ Register Here

🌀 Apply for Mindset to Market Foundations (6-Month Group Program)
Doors are open for June enrollment!
→ Apply Now

💬 Book a Free Discovery Call with Deborah
Want to talk it out 1:1? Let’s explore what support looks like.
→ Book a Call

Let’s Connect
Follow along on Instagram: @deborah_smith_coaching

👉🏻 Share this episode with a friend, and don’t forget to leave a review if this resonated with you! 😘

Mindset to Market is a Luminous Creative Production. If you'd like to learn more about our business coaching program and group coaching container, please visit us online at DeborahcSmith.com.

Mindset to Market is produced by Deborah C. Smith and designed to inspire and support big-hearted creatives in finding their own unique path, building a sustainable business, and creating financial, spiritual, mental wellness and abundance.

🎉 Join the Mindset to Market Coaching Mastermind ​Learn More
💕 Visit Deborah online at DeborahCSmith.com
💕 Follow on the 'Gram. @mindset2marketpod