Struggling with procrastination? You’re not alone. In this episode of The Gen-X-Preneur Chronicles, Greg dives into the motivators and demotivators from Tom Hopkins' How to Master the Art of Selling to help you overcome the paralysis of putting things off.

Learn how to harness the desire for gain, fear of loss, and other motivators to tackle that one big task you’ve been avoiding.

Plus, Greg shares his 21-day challenge to jumpstart your productivity and momentum. Don’t wait—start now!

Visit GEN-X-PRENEUR.com for updates and to learn more about The Foundation Factor: How to Build, Grow, and Own Your Online Presence from Scratch. Questions? Email podcast@gen-x-preneur.com

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Feeling overwhelmed by the endless tasks of running your business? You’re not alone.

In this episode of The Gen-X-Preneur Chronicles, Greg shares his expert strategies to help you navigate the complexities of entrepreneurship with confidence and clarity.

He begins by guiding you through the importance of embracing a structured approach, teaching you how to prioritize tasks and build a strong foundation for your business.

He introduces you to a powerful technique inspired by Maxwell Maltz’s Psycho-Cybernetics, designed to keep your goals clear and achievable.

Greg emphasizes the significance of focused outreach, explaining how targeting the right leads can help you build a loyal community instead of getting lost in an ocean of prospects.

He also explores the role of faith and daily actions, illustrating how belief in your vision and consistent, concrete steps can drive your business forward.

Throughout the episode, Greg highlights key takeaways such as setting clear and concise goals to guide your business journey, implementing daily visualization exercises to internalize your goals and stay motivated, and focusing your efforts on high-quality leads to foster meaningful connections and sustainable growth.

He also discusses the importance of balancing business ambitions with personal responsibilities by prioritizing effectively.

As a bonus insight, Greg introduces his upcoming book, The Foundation Factor, which delves deeper into these principles, providing a comprehensive guide to building and owning your online business from scratch.

If you found today’s episode helpful, make sure to subscribe to The Gen-X-Preneur Chronicles, leave a review, and share it with fellow entrepreneurs.

Visit GEN-X-PRENEUR.com to stay updated on our latest resources and to receive a free copy of Greg’s upcoming book, The Foundation Factor." Questions? Reach out at podcast@gen-x-preneur.com.

Greg celebrates the completion of his 30-step series on building an online presence in this epilogue episode. He reflects on each step, highlighting the evergreen principles that ensure long-term success—from defining business goals to making your first sale.

Greg also previews his upcoming book, which compiles these insights, and announces the launch of an online learning portal for continued growth in 2025.

This episode serves as both a celebration of your achievements and a foundation for future entrepreneurial endeavors, reinforcing the timeless strategies that will support your business’s ongoing success.

Visit GEN-X-PRENEUR.com for updates and a free copy of Greg's upcoming book. Questions? Email podcast@gen-x-preneur.com.

Cheers!

Greg wraps up his 30-step series on building an online presence with this final episode on Making Your First Sale. He delves into the importance of driving targeted traffic to your product pages using strategies like content marketing, social media marketing, and guest posting.

Greg explains how to ensure a seamless buyer’s journey from ad to landing page, distinguishing between strategy and tactics to maintain a purposeful approach.

He also covers the critical aspects of ensuring a smooth transaction, including testing the payment process, optimizing site speed, and effective customer communication.

Additionally, Greg discusses the importance of following up with customers to build lasting relationships and encourage repeat business.

Visit GEN-X-PRENEUR.com for updates and a free copy of Greg's upcoming book. Questions? Email podcast@gen-x-preneur.com.

Cheers!

No Get to Work!

Greg continues his 30-step series on building an online presence with this episode on Monitoring and Analyzing Performance.

He emphasizes how informed decision-making, driven by solid data insights, is essential for effective growth. Greg breaks down the importance of regularly checking analytics through tools like Google Ads and Google Search Console, and explains how to interpret key metrics such as traffic sources, user behavior, and conversion rates.

He also covers how to adjust your strategies based on data, ensuring continuous improvement and optimal resource allocation.

Additionally, Greg distinguishes between what business leaders should focus on versus what webmasters should monitor, highlighting the importance of integrating both perspectives for holistic growth. Learn how to leverage analytics to streamline operations, boost profitability, and maintain a thriving online business.

Visit GEN-X-PRENEUR.com for updates and a free copy of Greg's upcoming book. Questions? Email podcast@gen-x-preneur.com.

Cheers!

Greg explores the critical tools for online growth: Google Ads and Google Webmaster Tools (Google Search Console).

He explains how Google Ads can help attract targeted visitors quickly, providing immediate visibility in search results, while Google Search Console monitors your website’s health, indexing, and organic search performance.

Greg walks you through setting up a Google Ads account with a small budget, leveraging Search Console to identify and fix site issues, and integrating insights from both tools to refine your marketing strategies.

Whether you’re new to online advertising or looking to optimize your current efforts, this episode offers valuable insights to make informed decisions that drive effective growth.

Visit GEN-X-PRENEUR.com for updates and a free copy of Greg's upcoming book. Questions? Email podcast@gen-x-preneur.com.

Cheers!

In today’s bonus episode, Greg delves into a critical aspect of running an online store: SKUs, UPCs, and the role of GS1.

Understanding these product identification codes is essential for efficient inventory management, seamless operations, and building trust throughout your supply chain.

Greg breaks down what SKUs and UPCs are, when to use them, and why GS1 is important for ensuring unique and standardized product codes.

Whether you’re selling on platforms like Amazon or Shopify, or planning to scale your business, this episode provides the clarity you need to make informed decisions about product coding and inventory systems.

Visit GEN-X-PRENEUR.com for updates and a free copy of Greg's upcoming book. Questions? Email podcast@gen-x-preneur.com.

Cheers!