Persistence is second nature to farmers—but what happens when the very people who feed us are forgotten in conversations about the future? In this episode, I reflect on how agriculture is too often left out of workforce and economic planning, even in farm towns. Joined by Cat Frans, we explore the power of storytelling, the role of marketing in agriculture, and why supporting American-grown food matters now more than ever.

What does the future of rice farming look like? In this episode of Field Good Life, I sit down with Brian Ottis, Director of Marketing and Product Management with RiceTec, Inc, to talk all things hybrid rice, sustainability, and why milling quality matters more than ever. We dig into methane emissions, research-driven innovation, and the balancing act between yield and quality. From installing levee gates as a kid to an influential member of the rice industry today, Brian has great insight into what really goes into growing your favorite grain. If you are curious about all it takes to get your rice to the table this episode is for you!

In this episode, Jennifer chats with Whitney Shannon Haigwood of Delta Farm Press about her non-traditional path into agricultural journalism and the role storytelling plays in bridging the gap between farmers and the public. They explore the economic realities of agriculture, the need for relatable, timely communication, and how digital platforms are reshaping the way farm news is shared. Whitney also shares advice for young women pursuing careers in ag and offers a behind-the-scenes look at the stories she's most excited to tell next.

In this episode, Jennifer James shares her experiences from a busy business trip to Japan in April 2025, focusing on the specialty soybean industry and cultural insights. She discusses the unique aspects of Japanese life, including their food, transportation, and cleanliness practices, while also addressing the challenges faced in agriculture due to weather conditions.

In this episode of Feel Good Life, host Jennifer James engages with Kevin McGilton and Ben Noble from Riceland Foods, discussing the significance of farmer-owned cooperatives in the rice industry. They explore the historical context of Riceland, its role in processing and marketing rice and soybeans, and the importance of government affairs in advocating for agricultural policies. The conversation also addresses the challenges of milling quality, economic assistance for farmers, and the future of the farm bill, emphasizing the need for a robust safety net to support farmers in difficult times.

In this episode of Field Good Life, Jennifer and Allyson Bise discuss the evolving landscape of agricultural risk and credit options available to farmers. They explore Allyson's journey into agriculture, her career experiences, and the importance of financial services like Nutrien Financial. The conversation highlights the impact of rising interest rates on credit utilization, the necessity of communication between growers and lenders, and the challenges farmers face in the current economic climate. They also touch on strategies for managing farm expenses and the significance of maintaining financial privacy.

In this episode of the Feel Good Life podcast, Jennifer interviews her father Marvin Hare, a seasoned farmer with nearly 60 years of experience. They discuss the challenges faced in the agricultural industry, particularly drawing parallels between the economic climate of the early 80s and the anticipated conditions of 2025. Marvin shares insights on how he adapted his farming practices, including the introduction of the Natto soybean, to stay afloat during tough times. The conversation also highlights the importance of collaboration, technological advancements, and the evolving nature of farming in response to market demands.

This conversation delves into the critical intersection of mental health and farming, highlighting the unique challenges faced by farmers, including financial stress, family dynamics, and the stigma surrounding mental health. The discussion emphasizes the importance of communication within families, the need for resources, and the alarming suicide rates in the agricultural community. Personal stories and insights from Haley Mills provide a deeper understanding of these issues and encourage proactive approaches to mental health support.