In business as in life, there are trade-offs. This is an accepted part of the business world as well, and is usually accepted as an unavoidable truth. This includes pairs like Profit and Purpose, or Profit and Paced Growth, which can sometimes appear to be at odds with one another. But what if this didn’t always have to be true? Marianne Lewis proposes a leadership strategy that can help resolve this tension.

Marianne is Professor in the Carl H. Lindner College of Business at University of Cincinnati and co-author of Both/And Thinking: Embracing Creative Tensions to Solve Your Toughest Problems. In this Tugboat Institute® talk, Marianne makes an argument for finding a way to embrace, rather than cave to tensions within an organization. It starts with a shift in mindset.

Watch and be inspired to shift your own mindset, and make room for Both/And, instead of simply Either/Or.

The last five years have seen an ever-tightening talent pool and, therefore, increased competition for great employees. It seemed that it was a pandemic-related phenomenon at first, but demographics tell us that in fact, this is here to stay for many years. Coupled with this tight labor market, employees have become more particular about what they are looking for in their work, and they have become more apt to move on if their situation is not just right. The great resignation and quiet quitting, were, it turns out, just the start. In this era where it has become so challenging to hire great employees and even more so to keep them, Michael Horn invites us to understand why, and how to combat this trend.

Michael is a longtime friend of Tugboat Institute®’s and Co-Founder of the Clayton Christensen Institute for Disruptive Innovation. In his recent book, Job Moves, he explores what drives employees to quit so readily and offers them advice about what factors to consider when considering taking this step. In this Tugboat Institute talk, he flips his perspective and offers company leaders a look into the factors that drive employees to quit - and to stay – in order to be more intentional about improving recruitment and reducing turnover. It turns out that many of the things he recommends go hand in hand with being an Evergreen® company.

Watch and consider how you might improve your employees’ experience and keep your best players for the long term.

On May 6, 2025, Another Way: Building Companies That Last...and Last...and Last, by Dave Whorton with Bo Burlingham was released to the public. Their book tells the story of Dave’s journey from Venture Capital’s epicenter in Silicon Valley to founding Tugboat Institute®, an organization dedicated to bringing together, supporting, and championing Evergreen® leaders and their Purpose-driven, Private, enduring companies.

In this conversation moderated by Tugboat Institute member Mel Gravely, Executive Chair of Triversity Construction, Dave and Bo share their experiences conceiving of this project, their working relationship and the process of writing it, and what they hope it will accomplish in society. Mel deftly leads the two friends and co-authors through topics that will touch and inspire you, and that will help you better understand the foundation and the aspirations of the Evergreen movement.

Watch and be inspired to read this book and support this important movement.