Welcome back contractors! In this episode, we look back at our 5 best-performing episodes of 2023 based on engagements and other metrics. While revisiting these episodes we discuss why we think they were so popular and give an overview of the key points of those episodes. So if you’re new here we encourage you to go back and listen to those as most are still applicable in 2024!

Episode Highlights:

• 5) Episode #8 - "Marketing During a Recession" - Discussed strategies for prioritizing marketing spend and tightening belts during an economic downturn.
• 4) Episode #35 - "2024 Marketing Plan: Why Now is the Time to Get Your Sh*t Together (Part 2)" - Dove into the tactical implementation of an annual marketing plan.
• 3) Episode #43 - "Lessons Learned and Scaling a Successful Roofing Company with Erica Smith" - Featured an interview with a successful roofing company owner sharing her experiences and advice.
• 2) Episode #3 - "Consistency is Key in Marketing" - Emphasized the importance of consistent branding, contact info, and ongoing communications for building trust and visibility.
• 1) Episode #9 - "What is Your Marketing ROI?" - Provided tips and tools for measuring the business impact and return on investment from SEO campaigns.

Missed an episode? Catch up with our full playlist of TradesSecrets podcasts found here:

• https://www.youtube.com/playlist?list=PL-v2ElYWOqX8jZlaKuHz1krepsTZVY1As

Find out how we can help you grow your business: https://elevmarketing.com/

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At Elevation Marketing we have a tight team of experts in SEO or Search Engine Optimization, Google Ads, Google Local Service Ads, Google Display, Social Media Ads, Search Engine Marketing (SEM), Content Marketing, and Conversion Rate Optimization (CRO). With a niche focus on Contractor Marketing and working for the Trades, we've been able to make a significant impact on our home services clients. We are more than an agency, we're your marketing partner. Elevating you elevates us. Email us at experts@elevmarketing.com to talk!

Find out how we can help you grow your business: https://elevmarketing.com/

Trades Secrets: Contractor Marketing is for home services contractors and who are looking for easy to implement marketing tips and strategies. This podcast is for you if you're looking for actionable marketing tactics that are not over your head, and apply to ALL trades. We'll keep you apprised of what's new, and what should be on your radar for all things digital marketing.