Episode 2 - James Corrigan - Northampton Town Football Club
2025/02/02
再生時間： 1 時間 3 分
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Episode 2 - James Corrigan - Northampton Town Football Club

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We're back with Episode 2 of Leaders of The Game! This time, I sit down with James Corrigan, Commercial Director at Northampton Town FC, to dive into the world of football commercial strategy.
From driving revenue growth to navigating sponsorships and fan engagement, James shares his insights on what it takes to build a successful commercial operation at a football club. We also discuss the evolving landscape of partnerships in sport and the key trends shaping the industry.
If you're interested in sports business, sponsorship, and leadership in football, this episode is not to be missed!

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あらすじ・解説

We're back with Episode 2 of Leaders of The Game! This time, I sit down with James Corrigan, Commercial Director at Northampton Town FC, to dive into the world of football commercial strategy.

From driving revenue growth to navigating sponsorships and fan engagement, James shares his insights on what it takes to build a successful commercial operation at a football club. We also discuss the evolving landscape of partnerships in sport and the key trends shaping the industry.

If you're interested in sports business, sponsorship, and leadership in football, this episode is not to be missed!

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