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I’d like to introduce Rachael Schwalenberg to the Landlord Profitability Playbook Podcast. Last summer I was listening to the Evernest Real Estate Investor podcast while on the bike path and the guest that day was Rachael Schwalenberg of Columbus, Ohio. Now I listen to a lot of podcasts and I am not easily impressed but Rachael was amazing. She clearly knew the Columbus market inside and out. It was not a ‘rah-rah’ perspective either. It was nuanced, thoughtful, and in my opinion absolutely accurate. As soon as I got home I got on the Google machine and tracked her down, sent her an email, and we have been friends and referral partners ever since. Rachael’s years of experience in the Columbus market as a Realtor, property manager, broker owner, entrepreneur, and investor make her an invaluable resource to our listeners on The Landlord Profitability Playbook podcast as well as our listeners on our sister podcast Connect Practice Track & Grow for real estate professionals. When it's time to expand your empire, Rachael is the professional you want to work with. SHOW HIGHLIGHTS Rachel shares her journey from property management to becoming a broker-owner, emphasizing her focus on working with investors to optimize their investments.We explore the importance of maintaining a manageable business size, which Rachel believes is crucial for staying accessible to clients and building long-term trust.Rachel discusses the significance of leveraging tools and spreadsheets for making profitable investment decisions, rather than doing the calculations manually.We address the challenges that agents who entered the market in 2021 and 2022 faced when the market shifted, emphasizing the need for genuine commitment to succeed in real estate.Rachel underscores the necessity of having supportive brokerage and proper training to grow and sustain a successful real estate practice. Rachel and I talk about the importance of building strong client relationships and being selective with the clients you work with, particularly in property management.We delve into the strategies for expanding client portfolios in the Columbus market and discuss the long-term investment opportunities arising post-pandemic.Rachel predicts a more stable real estate market in 2024 and discusses the impact of infrastructural developments, such as Intel's move to Columbus, on investment potential.We highlight the value of networking and referral partnerships for building a real estate business, sharing insights into their successful collaboration.Rachel conveys her approach to business growth, focusing on scaling her clients' portfolios and potentially growing Roost Real Estate with more agents and investors. LINKS Show Notes Be a guest on the Landlord Profitability Playbook Podcast Download your FREE copy of The Landlord Profitability Playbook and learn how to automate your property management. Visit ROOST Property Management and find out more about the ways we can help you create a more profitable portfolio. Visit Rental Property Registration to access the registration page and self-inspection form. TRANSCRIPT (AI transcript provided as supporting material and may contain errors) Chris: Hi all Chris McAllister here with the Connect Practice Track Grow podcast and today the Landlord Profitability Playbook podcast, where it's my job to make your business better and your life easier. I'd like to introduce Rachel Schwallenberg to the dual podcast today. Last summer I was listening to the Evernest Real Estate Investor podcast while I was on the bike path and the guest that day was Rachel of Columbus, ohio. Now I listened to a ton of podcasts and I am not easily impressed, but I have to tell you Rachel was absolutely amazing. She clearly knew the Columbus market inside and out and what I liked about it. It wasn't a rah-rah perspective either. It was nuanced, it was thoughtful and, in my opinion, absolutely accurate. So as soon as I got home I got on the Google machine and tracked her down and sent her an email and since then we've become friends and referral partners. So Rachel's years of experience in the Columbus market as a realtor, a property manager, a broker owner, entrepreneur, investor, you name it it just makes her an invaluable resource to our listeners on both podcasts. So I guarantee that you're going to find some inspiration, some lessons, some actionable tips, habits and mindsets you can use in your business to generate more leads, book more appointments, write more contracts, close more deals. Well, you know the drill. So, without further ado, I bring you my interview with Rachel Schwallenberg. Rachel: Good morning. Good morning. Chris: I'm OK. Rachel: Nice to talk to you this morning. Chris: Same to you. So you've done so much and you've been so active in the Columbus market and you've helped so many people. If it's OK, why don't you just tell us all about yourself and how you got started and all that good stuff? ...