『EGGS! The Podcast』のカバーアート

EGGS! The Podcast

EGGS! The Podcast

著者： Ryan Roghaar and Michael Smith
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 Eggs is podcast that centers around creativity in all forms. From building businesses, personal projects and constructing brands to crafting music empires, finding social fame, fortune and more—we discuss whatever, whenever, with whomever in search of patterns, expertise, shared experience and knowledge. Along with our guests—usually experts in a field or subject—we drill down to uncover the steps taken and the hurdles crossed in pursuit of excellence, aiding our listeners in chasing down their own dreams and taking their "egg" from coup to table. Eggs is a show co-hosted by Mike Smith "DJ Ontic", a Seattle, WA based DJ and Ryan Roghaar owner of R2 Media Group, a full-service marketing communications agency based in Salt Lake City, UT and Barcelona, Spain.Ryan Roghaar and Michael Smith マネジメント・リーダーシップ リーダーシップ 経済学
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  • Eggs 414: Making Podcasting Work for Brands with Roger Nairn

    Eggs 414: Making Podcasting Work for Brands with Roger Nairn
    2025/05/15
    SummaryIn this conversation, Roger Nairn, CEO and co-founder of Jar Audio, shares his journey from the advertising industry to the podcasting space. He discusses the evolution of podcasting, the importance of understanding audience needs, and how brands can leverage podcasts to tell their stories. Roger emphasizes the need for flexibility in service offerings and the challenges of pricing in a new industry. He also highlights the significance of communication and execution in building a successful podcasting agency. In this conversation, the speakers delve into the evolving landscape of podcasting, discussing the importance of branding, production processes, and the challenges of analytics. They explore monetization strategies, the role of video, and the art of storytelling in podcasts. The discussion emphasizes the need for transparency and adaptability in the podcasting industry, highlighting the community's supportive nature and the endless potential for brands to engage with audiences through this medium.TakeawaysRoger Nairn is a podcast industry veteran and CEO of Jar Audio.Jar Audio focuses on helping brands leverage podcasting for storytelling and engagement.The podcasting industry has seen exponential growth, especially during COVID.Brands need to focus on audience needs rather than just promoting their business.Education is key in helping clients understand the podcasting landscape.Pricing strategies evolved from initial gut feelings to more structured approaches.Flexibility in service offerings is crucial for meeting client needs.Communication with clients about expectations is essential for success.Execution is more important than perfect branding in the early stages.The name 'Jar Audio' was a spontaneous decision reflecting the founders' names. Transparency in branding can enhance trust.Building a team requires careful consideration of skills.Analytics in podcasting is still a developing field.Monetization strategies vary based on brand goals.Podcasts can serve as internal communication tools.Video content can enhance SEO and audience engagement.Diverse storytelling techniques keep listeners engaged.Quality of audience engagement is more important than size.The podcasting space is a friendly and collaborative community.Embracing the unknown is part of the entrepreneurial journey.Chapters00:00 Introduction to Roger Nairn and Jar Audio02:36 Roger's Journey into Podcasting07:10 The Evolution of Podcasting and Client Education10:20 Creating Value Beyond Business15:01 Building the Agency and Initial Challenges22:10 Pricing Strategies and Market Feedback24:14 The Importance of Communication and Flexibility27:10 The Art of Execution and Overcoming Barriers29:20 The Evolution of Branding in Podcasting34:17 Building a Creative Team for Podcast Production38:10 Navigating Podcast Analytics and Data Challenges41:45 Monetization Strategies for Podcasts46:23 The Role of Video in Podcasting51:25 Crafting Compelling Stories in Podcasts56:44 The Wild West of Podcasting and Overcoming InsecuritiesCredits:Hosted by Michael Smith and Ryan RoghaarProduced by Ryan RoghaarTheme music: "Perfect Day" by OPM The Carton:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://medium.com/the-carton-by-eggs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Feature with Zack Chmeis of Straight Method up now! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://medium.com/the-carton-by-eggs/zack-chmeis-35dae817ac28⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Eggs Podcast Spotify playlist:bit.ly/eggstunesThe Plugs:The Show: eggscast.com@eggshow on twitter and instagramOn iTunes: itun.es/i6dX3pCOnStitcher: bit.ly/eggs_on_stitcherAlso available on Google Play Music!Mike "DJ Ontic":Shows and info:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@djontic on twitterRyan Roghaar:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar
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    1 時間
  • Eggs 413: A Founder's Guide to Understanding Venture Capital with Jason Kirby

    Eggs 413: A Founder's Guide to Understanding Venture Capital with Jason Kirby
    2025/05/08
    SummaryIn this conversation, Jason Kirby, co-founder and CEO of Thunder VC, shares his extensive experience in entrepreneurship and fundraising. He discusses the challenges and realities of startup life, the importance of building relationships with investors, and when founders should consider raising capital. Jason emphasizes the need for founders to reflect on their business goals and the potential impact of venture capital on their companies. This conversation delves into the intricacies of venture capital, focusing on the challenges faced by founders in securing funding, the importance of building relationships with investors, and understanding market dynamics. The discussion emphasizes the need for founders to be well-prepared, articulate their business's defensibility, and navigate the complexities of investment terms to ensure successful fundraising.TakeawaysJason Kirby is a serial entrepreneur with a successful track record.Fundraising is a full-time job that requires strategic effort.Founders should focus on building relationships with the right investors.Not all businesses need venture capital; profitability is key.Understanding the venture capital landscape is crucial for founders.Hiring the right team members can make or break a startup.The journey of entrepreneurship is filled with ups and downs.Founders should reflect on their end goals before seeking funding.Building a profitable business can be a viable alternative to raising capital.Family offices can be a good source of funding for startups. Venture capital is best suited for venture-backable companies.Angel investors often lack a structured investment thesis.Family offices vary greatly in their investment strategies.Founders should not fear idea theft if they have a defensible business.Raising capital is challenging for first-time founders without a solid business idea.Building relationships with VCs before needing money is beneficial.Market dynamics can significantly impact fundraising success.Founders should aim for 18-24 months of runway when raising capital.Understanding investment terms is crucial for founders.Having a good lawyer can protect founders during negotiations.Chapters00:00 Introduction to Jason Kirby and Thunder VC02:55 Jason's Entrepreneurial Journey05:57 The Ups and Downs of Startups09:04 The Role of Founders and Team Dynamics11:48 The Launch of Thunder VC15:02 Identifying the Right Investors17:55 When to Raise Capital21:01 The Importance of Relationships in Fundraising31:35 Navigating the World of Venture Capital39:07 Understanding Founder Readiness for Fundraising48:49 Building Relationships with Investors50:52 Market Dynamics and Fundraising Strategies52:49 Evaluating Investment Offers and TermsCredits:Hosted by Michael Smith and Ryan RoghaarProduced by Ryan RoghaarTheme music: "Perfect Day" by OPM The Carton:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://medium.com/the-carton-by-eggs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Feature with Zack Chmeis of Straight Method up now! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://medium.com/the-carton-by-eggs/zack-chmeis-35dae817ac28⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Eggs Podcast Spotify playlist:bit.ly/eggstunesThe Plugs:The Show: eggscast.com@eggshow on twitter and instagramOn iTunes: itun.es/i6dX3pCOnStitcher: bit.ly/eggs_on_stitcherAlso available on Google Play Music!Mike "DJ Ontic":Shows and info:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@djontic on twitterRyan Roghaar:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar
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    1 時間 2 分
  • Eggs 412: Navigating the Challenges of Leadership in Tech with Josh Nielsen

    Eggs 412: Navigating the Challenges of Leadership in Tech with Josh Nielsen
    2025/05/01

    In this conversation, Josh Nielsen, founder and CEO of ZenCaster, shares his journey from software developer to entrepreneur in the podcasting space. He discusses the evolution of podcasting technology, the challenges faced in building ZenCaster, and the importance of monetization strategies for podcasters. The conversation also touches on the impact of COVID-19 on the business and the growth pains experienced along the way. In this conversation, the speakers delve into the journey of transitioning from a developer to a business leader, the importance of co-founders, and the challenges of fundraising. They discuss the dynamics of hiring the right talent, the evolution of their podcasting platform, and the strategic decisions made to scale the business effectively. The conversation highlights the significance of adaptability, continuous learning, and the necessity of building a strong team to achieve success in the competitive landscape of entrepreneurship.


    takeaways

    • Josh Nielsen is the founder and CEO of ZenCaster.
    • ZenCaster was born out of a need for better remote podcast recording.
    • The technology for podcasting has evolved significantly over the years.
    • Podcasters face many challenges beyond just recording, including monetization and audience growth.
    • ZenCaster aims to provide a comprehensive toolchain for podcasters.
    • The importance of curiosity in identifying market needs.
    • COVID-19 accelerated the growth of remote recording solutions.
    • Hiring a co-founder helped alleviate the challenges of solo entrepreneurship.
    • Understanding customer feedback is crucial for product development.
    • The journey of building a startup involves navigating many unexpected challenges. Raising money involves taking risks but can lead to significant rewards.
    • Finding product-market fit is crucial for business success.
    • Transitioning from a developer to a leader requires a shift in mindset.
    • Leadership challenges can be mitigated by hiring skilled individuals.
    • Fundraising is simpler when you have undeniable growth metrics.
    • COVID-19 created unexpected opportunities for business growth.
    • Building a comprehensive solution for users is essential for scaling.
    • Hiring the right talent can significantly impact business growth.
    • Cutting corners is sometimes necessary in the early stages of development.
    • Continuous learning and adaptation are key to long-term success.

    Timestamps: 00:00 Introduction and Background00:30 Origin of ZenCastr04:05 Realizing the Potential in Podcasting06:23 Lessons Learned from Building ZenCastr09:19 Monetization and Growth11:38 Expanding ZenCastr's Services12:14 Monetization Options for Small Podcasters13:44 Building a Podcast Network for Everyone15:13 Using Growth Algorithms to Grow Podcasts20:48 Expansion into Show Growth and Cross Promotion23:21 Growing Pains and Hiring a Co-Founder25:46 Lessons Learned and the Importance of Co-Founders29:23 Transitioning from Developer to Business Leader30:32 Transitioning from Solo Operation to Leading a Company35:24 Fundraising and Making Decisions38:14 Scaling the Business and the Need for Funding41:35 Tech Stack and Building the Platform48:29 Hiring and Building the Team51:08 Transitioning from Programming to Leadership54:08 Staying Engaged with Programming55:04 How to Connect with Josh----Credits:Hosted by Michael Smith and Ryan RoghaarProduced by Ryan RoghaarTheme music: "Perfect Day" by OPMThe Carton:https://medium.com/the-carton-by-eggsFeature with Zack Chmeis of Straight Method up now! https://medium.com/the-carton-by-eggs/zack-chmeis-35dae817ac28The Eggs Podcast Spotify playlist:bit.ly/eggstunesThe Plugs:The Showeggscast.com@eggshow on twitter and instagramOn iTunes: itun.es/i6dX3pCOn Stitcher: bit.ly/eggs_on_stitcherAlso available on Google Play Music!Mike "DJ Ontic" shows and infodjontic.com@djontic on twitterRyan Roghaarhttp://rogha.ar
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    56 分

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