エピソード

  • #141: A Peek Behind the Scenes at our Annual Planning Meeting
    2024/10/21

    Curious about how we plan for the year ahead? In today’s episode, we’re taking you behind the scenes of our annual planning meeting, sharing everything from why we do it to how we structure the day. We’ll talk about setting clear goals, evaluating our brand strategy, and even sprinkling in some creative moments to keep things fun! Plus, we’re sharing our tips for planning your own meeting and lessons learned from our experience. Ready to see how we set ourselves up for success?

    Episode Show Notes: https://duocollective.com/blog/annual-business-planning-meeting

    Annual Planning Meeting Agenda Template: https://duocollective.com/annual-planning-agenda-template

    Tuesday Tips & Sips: https://duocollective.com/subscribe

    Instagram: https://www.instagram.com/duoonairpodcast/

    続きを読む 一部表示
    40 分
  • #140: Stop Focusing on Price
    2024/10/14

    In today’s episode, we’re diving into why focusing on price isn’t the reason people aren’t buying from you. Instead, we’ll explore the real reasons behind low sales—like weak messaging, lack of trust, or not understanding your audience. We’ll share tips on how to create a stronger sense of value, build credibility, and remove barriers that may be stopping your audience from hitting “buy.” It’s time to shift your focus from price to what really matters!

    Episode Show Notes: https://duocollective.com/blog/stop-focusing-on-the-cost-of-your-services

    Links Mentioned in This Episode:

    #12: https://duocollective.com/blog/how-to-write-copy-that-actually-converts

    #17: https://duocollective.com/blog/how-to-understand-your-target-audience-with-simple-survey

    Tuesday Tips & Sips: https://duocollective.com/subscribe

    Instagram: https://www.instagram.com/duoonairpodcast/

    続きを読む 一部表示
    19 分
  • #139: Simple Steps To Building Your Brand’s Voice
    2024/10/07

    In today’s episode, we’re breaking down simple steps to help you create a brand voice that’s authentic, relatable, and consistent across all your communication channels. We’ll guide you through identifying your audience, aligning your voice with your values, and even using prompts to refine your current content. Get ready to craft a voice that not only represents your brand but also connects emotionally with your audience!

    Episode Show Notes: https://duocollective.com/blog/simple-steps-to-building-your-brand-voice-and-tone

    Links Mentioned in This Episode:

    #7: https://duocollective.com/blog/brand-strategy-vs-brand-design

    #126: https://duocollective.com/blog/does-your-branding-pass-this-test-check-the-strength-of-your-brand

    #44: https://duocollective.com/blog/7-common-brand-marketing-terms-you-should-know

    https://duocollective.com/blog/what-is-a-brand-style-guide

    Tuesday Tips & Sips: https://duocollective.com/subscribe

    Instagram: https://www.instagram.com/duoonairpodcast/

    続きを読む 一部表示
    33 分
  • #138: How To Prepare For SearchGPT
    2024/09/30

    Have you heard of SearchGPT? In today’s episode, we’re diving into this new tool developed by OpenAI that merges search engine functionality with conversational AI. We’ll break down what SearchGPT is, how it’s different from Google, and what this means for SEO. Plus, we’re sharing actionable tips on how to prepare your content—like focusing on conversational language, long-tail keywords, and local SEO. Don’t worry, we’ve got you covered with everything you need to know to stay ahead of the curve!

    Episode Show Notes: https://duocollective.com/blog/how-to-prepare-for-searchgpt

    Links Mentioned in This Episode:

    #57: https://duocollective.com/blog/what-is-chatgpt-and-why-should-you-care

    #98: https://duocollective.com/blog/steal-these-chatgpt-prompts-for-creative-businesses

    https://duocollective.substack.com/

    Tuesday Tips & Sips: https://duocollective.com/subscribe

    Instagram: https://www.instagram.com/duoonairpodcast/

    続きを読む 一部表示
    25 分
  • #137: Tips for Surviving A Slow Season of Business
    2024/09/23

    Feeling the pressure of a slow season in your business? In today’s episode, we’re getting real about how to navigate those tough times when business feels quiet. We’ll share practical tips like leveraging paid webinars, creating partnerships, and focusing on content creation. Plus, we’ll dive into how to network, listen to your audience, and even explore new revenue streams. This episode is all about staying proactive and finding new opportunities during slow seasons!

    Episode Show Notes:

    Links Mentioned in This Episode: https://duocollective.com/blog/tips-for-surviving-a-slow-season-of-business

    #133: https://duocollective.com/blog/the-anti-meeting-culture-hurt-our-business

    Tuesday Tips & Sips: https://duocollective.com/subscribe

    Instagram: https://www.instagram.com/duoonairpodcast/

    続きを読む 一部表示
    39 分
  • #136: How To Consistently Find Fresh, New Blog Topic Ideas
    2024/09/16

    Struggling to come up with fresh blog ideas? In today’s episode, we’re sitting down with Eden from Maven Made Copy to uncover the secrets behind consistently finding new and engaging blog topics. Whether you’re stuck in a creative rut or just need a fresh perspective, we’re diving into the tools, processes, and expert tips that can help you keep your content pipeline full. Get ready to spark your next great blog idea!

    Episode Show Notes: https://duocollective.com/blog/how-to-consistently-find-fresh-new-blog-topic-ideas

    Tuesday Tips & Sips: https://duocollective.com/subscribe

    Instagram: https://www.instagram.com/duoonairpodcast/

    続きを読む 一部表示
    40 分
  • #135: Life Lately… Re-Introduction to the Duo
    2024/09/10

    Our last intro was wayyyyy back (as in episode #2 of Duo on Air 😅) so it’s about time we gave you a life update to catch you up on what’s been going on with us! We know how much you guys love little peaks into our lives and today, we’re in the hot seat.

    Episode Show Notes: https://duocollective.com/blog/duo-life-update-2024

    Links Mentioned in This Episode: https://duocollective.com/blog/meet-the-hosts-of-duo-on-air-marketing-podcast

    Tuesday Tips & Sips: https://duocollective.com/subscribe

    Instagram: https://www.instagram.com/duoonairpodcast/

    続きを読む 一部表示
    29 分
  • #134: The Little Things That Make a Big Difference
    2024/09/02

    In today’s episode, we’re shining a light on the little things that make a big difference in your business. From personalized touches like voice messages in DMs to going the extra mile with designed proposals, we’re exploring how small actions can have a huge impact on your brand and relationships. Whether it’s hosting local events or simply showing up consistently, these minor efforts add up to major results. Let’s talk about how you can start making these small but powerful changes today!

    Episode Show Notes: https://duocollective.com/blog/the-little-things-that-make-a-big-difference-in-our-business

    Links Mentioned in This Episode:

    #108: https://duocollective.com/blog/client-management-system-dubsado

    Tuesday Tips & Sips: https://duocollective.com/subscribe

    Instagram: https://www.instagram.com/duoonairpodcast/

    続きを読む 一部表示
    28 分