How does an electrical engineer with a background in stock trading amass over $140 million in real estate assets and master the art of capital raising on LinkedIn? In this episode, Sandhya Seshadri, founder of Engineer Capital, shares her remarkable journey from navigating the world of stocks to managing over 3,000 multifamily units. Discover her powerful strategies for leveraging LinkedIn to raise $22 million in capital, the unique playbook she uses to build trust with investors, and the lessons she's learned managing assets during a shifting market.

Key takeaways to listen for:

Consistency Builds Authority
Sandhya emphasizes that consistent posting on LinkedIn and Facebook establishes trust and builds authority. She recommends posting regularly with engaging and useful content, focusing on the audience's pain points.

Define Your Unique Voice
Before starting any marketing campaign, understand what makes you unique. Sandhya highlights that combining personal and professional experiences helps differentiate yourself in a crowded marketplace.

Engagement is Crucial
Actively commenting on other people's posts with thoughtful, value-adding insights helps expand your reach and connect with new audiences. Engaging before and after posting boosts visibility and fosters genuine connections.

Tailor Posts to Ideal Clients
Sandhya recommends identifying the target audience's specific pain points and addressing them directly in your posts. Posts should feel personal and authentic, as if speaking directly to a single individual.

Authenticity Over Vanity Metrics
Rather than chasing likes and impressions, Sandhya focuses on creating content that attracts meaningful interactions, such as direct messages and inquiries from potential investors. Authenticity and actionable insights outweigh superficial engagement.

About Tim Mai

Tim Mai is a real estate investor, fund manager, mentor, and founder of HERO Mastermind for REI coaches.

He has helped many real estate investors and coaches become millionaires. Tim continues to help busy professionals earn income and build wealth through passive investing.

He is also a creative marketer and promoter with incredible knowledge and experience, which he freely shares.

He has lifted himself from the aftermath of war, achieving technical expertise in computers, followed by investment success in real estate, management skills, and a lofty position among real estate educators and internet marketers.

Tim is an industry leader who has acquired and exited well over $50 million worth of real estate and is currently an investor in over 2700 units of multifamily apartments.

Connect with Tim
Website: Capital Raising Party
Facebook: Tim Mai | Capital Raising Nation
Instagram: @timmaicom
Twitter: @timmai
LinkedIn: Tim Mai
YouTube: Tim Mai