『Creators Agency Podcast』のカバーアート

Creators Agency Podcast

Creators Agency Podcast

著者： Creators Agency
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このコンテンツについて

 Go behind the scenes of brand partnerships with Apple Crider and Eric Kullberg, founders of Creators Agency. We manage millions in brand deals every month—and now we’re revealing how creators can scale their income by mastering sponsorships. Learn the real strategies top creators use to make millions through brand deals, negotiations, and smarter partnerships.Creators Agency マーケティング マーケティング・セールス 経済学
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  • Why 90% Of Creators Fail at Brand Partnerships

    Why 90% Of Creators Fail at Brand Partnerships
    2025/05/05

    Creators are losing $10K, $50K, even $100K to brand scams - and in most cases, they never see it coming. In this episode, we break down exactly how these scams happen, the real red flags, and the vetting process every creator should follow before signing anything.If you’re serious about getting brand deals done check out our other videos, or contact us at apple@creatorsagency.co

    Timestamps:

    00:00 - INTRO

    01:48 - The BEST Way To Reach Out To Brands

    09:42 - Why You NEED to Make A Media Kit

    19:14 - How To Avoid Getting SCAMMED

    26:29 - How To Align With A Brand

    33:51 - Keeping The Momentum With Brands

    40:07 - How to Create an Appealing Proposal

    44:23 - How to Negotiate More Effectively

    55:01 - How to React To A Failed Negotiation

    01:01:16 - Is Exclusivity Worth It?

    01:09:26 - Why You Should ALWAYS Avoid Termination Clauses

    01:13:46 - Coming Up With Your Non-Negotiables

    01:18:48 - What To Do AFTER Making A Deal

    01:23:24 - This Episode’s Biggest Takeaways
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    1 時間 25 分
  • How YouTubers ACTUALLY Make Money

    How YouTubers ACTUALLY Make Money
    2025/05/02

    Today, we’re breaking down how creators actually make money - from landing brand deals to pricing yourself fairly and protecting your brand equity.

    If you’re serious about getting brand deals done check out our other videos, or contact us at apple@creatorsagency.co

    Timestamps:

    00:00 - INTRO

    00:48 - How To Get Brand Deals And Sponsorships

    08:27 - How To Choose A Payment Model

    12:58 - How to Deal With A Brand After Your Video Goes Live 20:31 - Tips On Making a High-Retention Sponsor

    24:26 - Alternative Add-ons To Consider

    33:49 - How To Negotiate Your Deals

    35:24 - Ad Revenue

    38:25 - Is Merch Worth It

    49:48 - Which Type Of Deal Is Overrated
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    58 分
  • We Made $700k in Brand Deals in 1 Week. Here's How

    We Made $700k in Brand Deals in 1 Week. Here's How
    2025/04/30

    Today, we’re showing you how to negotiate better, structure long-term partnerships, and actually get paid what you’re worth. If you’re serious about getting brand deals done check out our other videos, or contact us at apple@creatorsagency.co

    Timestamps:

    00:00 - Deal 1: Six-figure renewal

    02:49 - Deal 1: How did we add value? 06:34 - Deal 1: The mistakes we made

    09:12 - Deal 2: Proactively Raising Rates

    14:02 - Deal 2: Missed Opportunities

    16:12 - Deal 3: Brand Association

    18:15 - Deal 3: Where did we add value

    23:57 - Deal 4: How did we add value

    26:00 - Key Takeaways

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    33 分

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