Creative Shop Talk with Wendy Batten

著者： Wendy Batten Creative Retail Mentor
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  • How do I attract more customers to my store? How do I get more sales? How do I book out my shop’s events and workshops? How do I do retail marketing and social media for my store? These are the questions that creative retail business owners ask Wendy Batten, creative retail coach and mentor. Wendy works with creative shop owners all over the world and with industry leaders. Her speciality is working with creative retailers to get control over their brick and mortars to avoid burnout and overwhelm while achieving more success and profits. In Creative Shop Talk, Wendy digs into the problems and solutions that “accidental shopkeepers” and hobbyists turned retail business owners face. Wendy dives deep in mindset and best practices for retailers with masterclass trainings, business strategies, expert guests and industry insiders, and more. Each episode is designed to help busy and passionate creative shop owners take action, work through their overwhelm and get focused on strategic business areas. Thinking about opening your own creative retail shop? Ready to stop playing shopkeeper and “winging” the business stuff? Looking for more foot traffic? Want to turn your brick and mortar into a viable business? Want predictable profits? Want to take the next step to run your store and not let it run you? Turn to Wendy Batten to take the proven steps to achieving your dream store, living your creative life and helping your amazing customers.
    Wendy Batten 2020
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How do I attract more customers to my store? How do I get more sales? How do I book out my shop’s events and workshops? How do I do retail marketing and social media for my store? These are the questions that creative retail business owners ask Wendy Batten, creative retail coach and mentor. Wendy works with creative shop owners all over the world and with industry leaders. Her speciality is working with creative retailers to get control over their brick and mortars to avoid burnout and overwhelm while achieving more success and profits. In Creative Shop Talk, Wendy digs into the problems and solutions that “accidental shopkeepers” and hobbyists turned retail business owners face. Wendy dives deep in mindset and best practices for retailers with masterclass trainings, business strategies, expert guests and industry insiders, and more. Each episode is designed to help busy and passionate creative shop owners take action, work through their overwhelm and get focused on strategic business areas. Thinking about opening your own creative retail shop? Ready to stop playing shopkeeper and “winging” the business stuff? Looking for more foot traffic? Want to turn your brick and mortar into a viable business? Want predictable profits? Want to take the next step to run your store and not let it run you? Turn to Wendy Batten to take the proven steps to achieving your dream store, living your creative life and helping your amazing customers.
Wendy Batten 2020
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  • 242. 6 Areas to Focus on in Your Retail Business in 2025

    242. 6 Areas to Focus on in Your Retail Business in 2025
    2025/01/06
    With host retail coach In This Episode: Join me for a 4-hour intensive on January 14th! This is a small workshop where we will be laser-focusing on your business. Feel like you might need to revisit your goals and get clear on what you need to do in 2025? Join me! All of the details are . If you are dreading making a plan for your retail shop in 2025, I have something for you: is available for purchase as a stand-alone workshop (or free for you if you are a member of The Retailer’s Inner Circle program)! This workshop has been named a favorite by so many of my clients. It’s truly an invaluable resource that every retail shop owner can use - whether you love to plan or dread it. Grab it today, or join the and it’s included in your membership - along with a “pantry” full of other masterclasses and resources for you to grab when you need them. The 6 Areas You Should Focus on This Year Building a stable foundation: There are three pieces to business stability: (1) business viability/profitability (2) your customers and their changing needs (3) you and your team Embracing retail excellence: Mediocrity is not going to cut it in 2025. “Excellence” doesn’t mean luxury, it means paying attention to details in all aspects of your business. “If coming to my shop today wasn’t the best thing our customer did, then we haven’t done our job.” -Cindy Boissonneault, Poco Inspired Earning your customers’ loyalty: Your customers want to be seen and understood. What strategies do you have in place to create customers for life? Be a superhero in your community: How can you be a town cheerleader, connector, and community advocate? Exude confident leadership: Believe in what you are creating. What are you spending your CEO time on? Visibility is key: Position your brand to be seen as the “go-to.” Can your customers shop online? Are there revenue streams you can add? Related podcasts we think you’ll like: : How to Raise the Bar on Excellence in Retail with Guest Expert Jeffrey Shaw : Retailer Success Series: Cindy’s Journey to Building a Thriving Bead Store : Stop Hiding and Be Known: Retailer’s Visibility Series Parts 1-3 About your host, Wendy Batten In case we haven’t met yet, I’m Wendy, a small business coach and founder of where I help other independent shop owners learn how to gain the right business skillsets to see more profits, paychecks, and joy as they navigate running their retail business. Through online classes, business coaching programs, speaking, and a , I’ve helped hundreds of retailers around the globe reclaim their dreams and see the success they want from their beautiful shops. My signature private coaching community, , has helped retailers around the world build their retail business skill sets and confidence. I am proud to have been featured in several major publications, including my own business column in What Women Create magazine. I have been privileged to be a guest on top-ranked podcasts and sought-after as a guest speaker and teacher for several brands, associations, and communities that are passionate about the success of independent retailers. When I’m not coaching, you will find me either DIYing and renovating my very imperfect old crooked cottage by the sea in the UNESCO World Heritage town of Lunenburg, NS, or blogging about our travel and RVing adventures and the weird fun things we get up to in our coastal village. I’d love to invite you to check out one of my free resources for real retailers at For more support from Wendy
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    44 分
  • 241. Year-End Reflections: Mindset, Marketing, and Lessons for Success in 2025

    241. Year-End Reflections: Mindset, Marketing, and Lessons for Success in 2025
    2024/12/30
    With host retail coach In This Episode: This year has flown by, and as we bid farewell to 2024, it's time to reflect on the lessons, wins, and challenges that shaped our journeys. In this episode, I’m sharing powerful takeaways from coaching clients, my own experiences, and inspirational quotes/insights that can inspire independent retailers to make 2025 their best year yet. Get ready for mindset shifts, marketing tips, and practical strategies to simplify, amplify, and thrive! If you are dreading making a plan for your retail shop in 2025, I have something for you: is available for purchase as a stand-alone workshop (or free for you if you are a member of The Retailer’s Inner Circle program)! This workshop has been named a favorite by so many of my clients. It’s truly an invaluable resource that every retail shop owner can use - whether you love to plan or dread it. Grab it today, or join the and it’s included in your membership - along with a “pantry” full of other masterclasses and resources for you to grab when you need them. Some Takeaways: The Power of “How Can I” Energy: Shift from “I can’t” to “How can I” and see the shifts. Simplify and Amplify: Why B+ work and “Done is better than perfect” can help you focus on what truly matters. Give yourself permission to let it be easy - whatever “it” is! “A confused mind never buys.” Mindset Makeover: Embrace the courage to course-correct, drop words like “busy,” “just,” and “yeah, but…” from your vocabulary and get out of your own head. Build a Trusted Brand and Use the Power of Invitation: Move beyond selling and yelling. Learn how to create a customer experience they’ll adore. Bring them into your business. Financial Wisdom: “It’s not the money you make; it’s the money you keep.” Get intentional about your cash flow and profitability. “You can’t be upset about the results you didn’t get from the work you didn’t do.” “Fix Problems Now”: Don’t let problems get bigger or manifest into something worse than when it started. Consistency Compounds: Stay visible by updating your SEO keywords, your Google profile and your socials. Be sure to stay relevant if you want to succeed in 2025. Related podcasts we think you’ll like: : Choose Joy! Reframe Your Mindset and End Your Retail Year Happy : Feeling Stuck? 20 Prompts to Help Flip Your Mindset : How to Raise the Bar on Excellence in Retail with Guest Expert Jeffrey Shaw About your host, Wendy Batten In case we haven’t met yet, I’m Wendy, a small business coach and founder of where I help other independent shop owners learn how to gain the right business skillsets to see more profits, paychecks, and joy as they navigate running their retail business. Through online classes, business coaching programs, speaking, and a , I’ve helped hundreds of retailers around the globe reclaim their dreams and see the success they want from their beautiful shops. My signature private coaching community, , has helped retailers around the world build their retail business skill sets and confidence. I am proud to have been featured in several major publications, including my own business column in What Women Create magazine. I have been privileged to be a guest on top-ranked podcasts and sought-after as a guest speaker and teacher for several brands, associations, and communities that are passionate about the success of independent retailers. When I’m not coaching, you will find me either DIYing and renovating my very imperfect old crooked cottage by the sea in the UNESCO World Heritage town of Lunenburg, NS, or blogging about our travel and RVing adventures and the weird fun things we get up to in our coastal village. I’d love to invite you to check out one of my free resources for real retailers at For more support from Wendy
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    42 分
  • 240. 5 Questions to Ask Yourself Now as You Design Your Year Ahead

    240. 5 Questions to Ask Yourself Now as You Design Your Year Ahead
    2024/12/16
    With host retail coach In This Episode: As an independent retailer, the end of the year is a perfect time to pause, reflect, and plan for the future. In this episode of the Creative Shop Talk Podcast, I’m sharing five powerful questions that can help you evaluate your past year, identify growth opportunities, and set intentional goals for 2025. Whether you're looking to streamline your operations, grow your customer base, or simply realign your business with your values, these insights are tailored to help small business owners thrive. If you are dreading making a plan for your retail shop in 2025, I have something for you: is available for purchase as a stand-alone workshop (or free for you if you are a member of The Retailer’s inner Circle program)! This workshop has been named a favorite by so many of my clients. It’s truly an invaluable resource that every retail shop owner can use - whether you love to plan or dread it. Grab it today, or join the and it’s included in your membership - along with a “pantry” full of other masterclasses and resources for you to grab when you need them. Episode Highlights: 1. Reflect on Success: Use five reflective questions to assess your year and identify areas of improvement. What do I wish I had done better? What am I most proud of? What am I worried about? What do I want to be proud of next year? Do my goals align with my vision? 2. Plan with Purpose: Embrace the Design Your Best Year Ever workshop to map out a clear and intentional plan for 2025. 3. Community Matters: Join a supportive retailer network to share insights, get inspired, and stay accountable. 4. Mindset Shift: Replace worry with clarity by addressing concerns directly and creating actionable steps. "Success is yours, but you have to design it." -Wendy Batten Related podcasts we think you’ll like: : Feeling Stuck? 20 Prompts to Help Flip Your Mindset : A Monthly Debrief: A Simple Activity All Retail Shop Owners Should Be Doing : Stack Your Team with Guest Expert Shelli Warren About your host, Wendy Batten In case we haven’t met yet, I’m Wendy, a small business coach and founder of where I help other independent shop owners learn how to gain the right business skillsets to see more profits, paychecks, and joy as they navigate running their retail business. Through online classes, business coaching programs, speaking, and a , I’ve helped hundreds of retailers around the globe reclaim their dreams and see the success they want from their beautiful shops. My signature private coaching community, , has helped retailers around the world build their retail business skill sets and confidence. I am proud to have been featured in several major publications, including my own business column in What Women Create magazine. I have been privileged to be a guest on top-ranked podcasts and sought-after as a guest speaker and teacher for several brands, associations, and communities that are passionate about the success of independent retailers. When I’m not coaching, you will find me either DIYing and renovating my very imperfect old crooked cottage by the sea in the UNESCO World Heritage town of Lunenburg, NS, or blogging about our travel and RVing adventures and the weird fun things we get up to in our coastal village. I’d love to invite you to check out one of my free resources for real retailers at For more support from Wendy
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    23 分

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