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Ever wondered how to transition from managing football stars to spearheading major padel sports events in Dubai? Ivan Modia, our esteemed guest and the mastermind behind the Premier Padel event in Dubai, takes us on an intriguing journey through his diverse career in sports management. From his roots as a sports journalist to revolutionizing the Davis Cup format alongside Gerard Piqué, Ivan’s story is one of passion, innovation, and the relentless pursuit of excellence in the sporting world.

Planning a world-class padel tournament in a city known for its opulence comes with its unique challenges and rewards. We delve into the complexities of event logistics, from securing iconic venues like the Dubai Duty Free Tennis Stadium to crafting a marketing strategy that resonates with the city’s dynamic audience. Learn how Ivan and his team creatively navigate the competitive event market, leveraging the sport's growing popularity and strategic collaborations with Dubai Tourism to ensure a successful and memorable tournament.

In the broader landscape of paddle sports, Ivan shares strategies for international expansion and the financial hurdles faced by players. His insights into building strong sports communities and his admiration for the human qualities of legendary athletes like Roger Federer and David Beckham enrich our understanding of what it takes to thrive in this industry. Whether you're a padel enthusiast or new to the sport, this episode promises a captivating look into the intricate world of sports management and the exciting future of padel on the global stage.