Are you tired of hearing you need to be “on” 24/7 to grow your brand? In this episode, I’m breaking down why that belief is a trap—and how you can create a livestream schedule that supports your business and your real life. Whether you’re juggling a demanding job, family, or just want a weekend to yourself, you’ll walk away with practical tools you can actually use.

In this episode, you’ll learn:

• Why “always on” advice is outdated—and what actually works for midlife entrepreneurs

• Three strategic steps to designing a schedule that fits your energy, time, and business goals

• How to pinpoint your non-negotiables and block off real downtime (without feeling guilty)

• My favorite time + tech tricks (including how I use AI and color-coded calendars)

• The mindset shift that let me finally embrace imperfection—and show up with consistency

• How to use your personal energy peaks to pick the best “go live” time

• Why boundaries aren’t just for clients—and how to set them, even if you’re a nurturer

Tired of burnout and shiny hustle culture? Grab my free “Livestream Sanity Checklist” to start building a content plan you’ll actually want to stick to.

Timestamps:
00:00 – Why 24/7 hustling is a myth for content creators
06:37 – Step 1: Identifying priorities (and what you’ll never give up)
15:06 – Why blocking personal time on your calendar is non-negotiable
17:04 – Step 2: Smarter time management techniques + tech hacks
28:58 – Step 3: Letting go of guilt and finding your own rhythm
33:58 – How to match your livestreams to your energy (not someone else’s rules)
38:26 – Why boundaries help you serve your audience (and yourself)

Resources for you:
→ Take the “Discover Your Live Vibe” quiz: https://streamlikeaboss.tv/quiz
→ Join Stream Bosses Academy coworking: https://streambossesacademy.com
→ Subscribe on YouTube: https://youtube.com/@tanyasmith
→ Weekly tips + livestream updates: https://streamlikeaboss.substack.com