Tired of leads falling through the cracks? This episode is a must-listen for home service business owners ready to plug revenue leaks and unlock serious growth 💸 Chad Peterman sits down with Ryan Fenn and Justin Judd from Chiirp to explore how simple automations can transform missed calls and unclosed estimates into booked jobs. Learn how even the “Nancy and Judith” of your team can become sales ninjas with the right tools—and how texting is the king of conversion. If your marketing dollars are working overtime but your close rates are stalling, this one's for you. Let’s turn lost revenue into ROI.

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• Texting drives results: With up to a 99% open rate, text messaging beats email and phone calls for speed-to-lead and follow-up success.
• Automation fills the cracks: Chiirp identifies revenue leaks—like missed calls, open estimates, and no-response leads—and plugs them with automated follow-up.
• Human + Tech = Superpower: The goal isn’t to replace your team—it’s to enhance them. Automation handles the repetition, freeing your people to focus on human connection and closing deals.
• Start small, scale fast: Contractors see the best ROI by implementing one automation at a time, building buy-in and momentum without overwhelming the team.
• Mindset unlocks growth: Tools like Chiirp only work when leadership is committed to improving internal operations and believes in the power of elevating their people.

Ever feel like your words just aren’t landing? 🤔 Maybe it’s time to stop talking and start showing.

In this episode, Andrew dives into John Maxwell’s “Law of the Picture”—aka leading by example—and brings it to life with stories that hit home. From battlefield leaders to hallway moments at Peterman Brothers, you’ll hear why how you show up matters way more than what you say.

If you're serious about building trust, boosting morale, and creating a culture that thrives, this one’s a must-listen 🎯 Because your team is watching... even when you think they’re not.

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• The “Law of the Picture” teaches that the most impactful leadership happens through example, not instruction.
• A leader’s body language, tone, and presence speak volumes—often louder than their words.
• Experiencing the same work as your team builds empathy, trust, and more effective problem-solving.
• Modeling core values like work ethic, accountability, and positivity creates cultural alignment and boosts team morale.
• The greatest test of leadership is how you carry yourself when things aren’t going well—because that’s when your team is paying closest attention.

On this episode of “To the Point,” Heather McLeod is back on the mic and bringing the 🔥! Now Chief Growth Officer at Authority Brands (hello, $2.1B+), she’s breaking down why modern marketing isn’t just about more leads—it’s about smarter ones.

From listening to call recordings to uncover hidden revenue, to why elite marketers must think like operators, Heather dishes real talk on what it takes to grow in today’s hyper-competitive digital world.

If you're ready to ditch the fluff and get results, this one’s for you 🚀

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• Listening to call recordings reveals hidden revenue opportunities without extra ad spend.
• Elite marketers align tightly with operations to drive real revenue, not just lead volume.
• The future of home services marketing demands full-funnel accountability—from lead to booked revenue.
• Most missed revenue isn’t from lack of leads, but from failure to book or follow up effectively.
• Cross-selling across service lines and leveraging existing customer data is the next frontier for growth.