『Brand You - The Ultimate Personal Branding Podcast』のカバーアート

Brand You - The Ultimate Personal Branding Podcast

Brand You - The Ultimate Personal Branding Podcast

著者: Caz Grant and Toby Lee
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Welcome to Brand You, the ultimate personal branding podcast! I'm Caz Grant of Quirq, and I'm Toby Lee of Headshot Toby. We're here to demystify personal branding and show you how it can transform your business and life. Discover what’s working, what’s not, and take your personal brand to the next level. Join us for actionable steps and success stories. Follow us on LinkedIn @cazgrant @tobyleeheadshots and join the Brand You community group for your personal branding questions. Welcome to Brand You! RSSVERIFYCaz Grant and Toby Lee マーケティング マーケティング・セールス 経済学
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  • S3 E4: special guest Charlie Lawson: Networking for Your Personal Brand: How to Build Genuine Relationships Online and IRL
    2025/07/24

    This week we’re joined by Charlie Lawson, aka The Unnatural Networker, for a refreshingly real conversation about what networking actually looks like when you’re building a personal brand. Spoiler alert: it’s not about schmoozing or handing out business cards at awkward events. Whether you’re showing up on LinkedIn, sliding into DMs, or chatting over coffee, networking is simply about building genuine relationships, and that makes it a powerful extension of your brand.

    Charlie shares practical strategies for connecting online without sounding robotic, from commenting with intention to keeping follow-ups friendly (not pitchy). We also explore the sweet spot where online and offline networking collide, how to turn a LinkedIn conversation into a real-life collaboration, and why those in-person moments can solidify the trust you’ve been building online. It’s all about blending visibility with connection, and showing up in ways that feel good and real.

    If you’ve ever told yourself you’re “just not a networker,” this one’s for you. Charlie debunks the myths that hold people back, from imposter syndrome to the fear of not having anything valuable to say, and offers mindset shifts to help you show up with confidence. Because your personal brand isn’t just what you post, it’s how you connect. And building relationships the real way? That’s where the magic (and the referrals) happen.

    Follow Charlie on LinkedIn and visit his website to learn more about the work he does and to purchase his books: https://unnaturalsuccess.com/

    Follow the podcast on LinkedIn, and join the⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Brand You community group⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ where you can share all your personal branding questions and queries.

    Follow your hosts⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Caz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ &⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Toby⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for lots of extra tips and wisdom on personal branding, social media strategy and brand photography.

    Check out Sparkhouse if you’re based in Lincoln and are looking for affordable, flexible and buildable office spaces.

    Welcome to Brand You, the Ultimate Personal Branding Podcast.


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    37 分
  • S3 E3: How to Use LinkedIn to Build Authority, Trust, and Real Opportunities
    2025/07/17

    In this episode, we’re diving deep into one of the most underrated tools for building your personal brand: LinkedIn.

    Despite being packed with potential, most people are still using it like a digital CV rather than the powerful, real-time networking platform it’s become. Whether you’re job-hunting, running a business, or simply wanting to grow your visibility, there’s a huge opportunity waiting if you know how to show up the right way.

    We’re breaking down the basics of a standout profile, from your headline to your “About” section, and why first impressions here matter a lot. Think of your profile as your digital storefront: if it’s outdated, vague, or missing key info, you’re likely turning away opportunities before they even reach out. And let’s not forget content: sharing wins, lessons, or even behind-the-scenes moments can help you connect as a real human, not just a résumé on legs.

    And yes, we get it, the fear of being “too much” or “too casual” holds a lot of people back. But we’re here to tell you: professional doesn’t mean personality-free. Showing up with authenticity, consistency, and a clear message builds real trust, and that’s what opens doors. Whether it’s a new client, a dream collaboration, or your next job, LinkedIn can absolutely be the launchpad. Let’s help you make it work for you.

    Follow the podcast on LinkedIn, and join the⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Brand You community group⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ where you can share all your personal branding questions and queries.

    Follow your hosts⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Caz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ &⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Toby⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for lots of extra tips and wisdom on personal branding, social media strategy and brand photography.

    Check out Sparkhouse if you’re based in Lincoln and are looking for affordable, flexible and buildable office spaces.

    Welcome to Brand You, the Ultimate Personal Branding Podcast.

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    37 分
  • S3E2: One Brand, Many Hats: How Caz Builds a Personal Brand That Connects Multiple Businesses
    2025/07/10

    In this episode, we flip the script and take you behind the brand of our very own Caz Grant. As someone who runs multiple businesses under one personal brand, Caz shares how she’s made it all work, in a way that feels aligned, sustainable, and true to who she is. She opens up about what it really looks like to juggle different roles without losing your sense of self or overwhelming your audience.

    Caz walks us through her day-to-day rhythms, including how she uses time blocking to keep each business clearly segmented, and why physical movement, like walking her dog or hitting the gym, helps her mentally reset between tasks. She also shares how having specific workspaces (and even different “uniforms”) for each part of her work helps her show up with clarity and focus. Plus, she lets us in on her favourite weekly ritual: one non-negotiable night off the screen to completely switch off.

    For anyone craving a more multipassionate life, Caz offers powerful reminders about the importance of values, boundaries, and self-awareness. She believes your personal brand can carry more than one role - as long as it’s built on strong foundations and designed in a way that supports your energy. This one’s packed with honest reflections and real-life strategies to help you shape a personal brand that feels like home, no matter how many hats you wear.

    Follow the podcast on LinkedIn, and join the⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Brand You community group⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ where you can share all your personal branding questions and queries.

    Follow your hosts⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Caz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ &⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Toby⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for lots of extra tips and wisdom on personal branding, social media strategy and brand photography.

    Check out Sparkhouse if you’re based in Lincoln and are looking for affordable, flexible and buildable office spaces.

    Welcome to Brand You, the Ultimate Personal Branding Podcast.


    続きを読む 一部表示
    26 分

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