It takes a lot to start a small business, and often, individuals face many barriers along the way. We deep into a common barrier many entrepreneurs face when jumpstarting their small business: a lack of funds. Through interviewing three individuals who have successfully raised money to launch their businesses, we will answer the following questions: How can I raise money for my small business? What tools are out there to help with my money-raising goals? What challenges might I face while doing so?

Listen to the Side Hustle to Small Business podcast on Apple Podcasts or Spotify, or visit: entm.ag/hiscox

Host Emily Washcovick interviews Josh Reeves, CEO and Co-Founder of Gusto. They discuss Gusto's mission to simplify payroll, benefits, and HR management for small businesses. Josh shares his entrepreneurial journey, the importance of customer feedback, and how Gusto leverages technology to support over 300,000 small businesses. Whether you're a business owner or an aspiring entrepreneur, this episode offers valuable insights on enhancing your business operations and customer engagement.

Gusto

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In this episode hear from Tony Gemignani, the mastermind behind Tony’s Pizza Napoletana and several other pizza concepts. Tony shares his journey from a single pizzeria to an expansive empire, including fast-casual spots, and franchises. Discover how Tony maintains exceptional customer service across different concepts using strong systems, communication, and leadership. Reviewer Dominic B. provides valuable insights into the power of review responses, and digital marketing.

Tony's Pizza Napoletana

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In ep. 11 of the "Biz Bites" series, we dive into how services businesses can leverage Yelp to attract and convert leads. Discover impactful features to get your business found, from setting up your service area to selecting the right services offered. Learn tips for optimizing your Yelp profile, responding quickly to job requests, and converting a message or job request on any platform into a paying customer.

Yelp tools that help a home services business attract qualified leads

4 tips for turning job requests into sales

Host Emily Washcovick interviews Amy Jennette, the Integrated Marketing and Product Marketing lead at GoDaddy. Discover how GoDaddy empowers small businesses with digital marketing tools, AI-driven solutions, and SEO strategies. Learn practical tips on building your brand, creating a content calendar, and leveraging customer reviews to enhance your online presence. Whether you're a new entrepreneur or looking to grow your business, this episode offers valuable insights to help you succeed.

GoDaddy Resources
GoDaddy AI Prompt Library
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In ep. 10 of the “Biz Bites'' series, learn from MICHELIN-starred restaurants on Yelp. Highlighting an article by Kristi Lindahl, Emily discusses how these top-tier restaurants utilize Yelp's free tools to boost visibility and attract customers. From high-quality photos and accurate business hours to leveraging amenities and responding to reviews, the episode offers actionable tips for any business. Tune in to discover how to maximize your Yelp presence and enhance customer engagement.

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In this rerun of a season 2 favorite, hear how Ben and Jenny McAvoy created Insectek, a pest control business that puts communication and customer service at the forefront. Their efforts have curated life long customers like reviewer Rosie P. Insectek turned her stressful pest encounter into a seamless experience. You’ll also hear more from Ben and Jenny about the values that guide their hiring and training processes.

Insectek Pest Solutions - Yelp Ads Case Study
Insectek Pest Solutions Yelp Page
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In ep. 9 of the “Biz Bites'' series, we talk about online advertising and the options available with Yelp, as well as how to decide if your business should work with a marketing agency. We also cover the available solutions and benefits for marketing agencies that are interested in becoming a part of the Yelp Advertising Partner Program.

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