"What does it really look like to transition from traditional practice to building a purpose-driven brand? Not the highlight reel—the honest, in-process journey?

Dr. Wilsa Charles Malveaux, M.D., M.A., F.A.P.A — founder of WCM Sports Psych and recently named Sports Psychiatry Section Editor for Psychiatric Times and growing voice in performance mental health—gets vulnerable about:

• The pivotal moment she stepped beyond conventional psychiatry to serve her community more deeply

• How she gained crystal clarity on her brand (after years of refining her vision)

• Her current challenge: Translating that vision into her first signature offers

• Why recognition like her Psychiatric Times role is both fuel and responsibility

This is for every healthcare professional who:

✅ Has outgrown traditional practice but isn’t ‘fully baked’ yet
✅ Needs reassurance that mid-journey wins (and stumbles) are part of the process
✅ Wants to build offers that truly resonate—without rushing the creative process

‘I’m not where I started… and not yet where I’m going. But every step is teaching me how to serve better.’

You’ll walk away with:

🔸 How to leverage early recognition (like her editorial role) to open doors

🔸 Why this ‘messy middle’ phase is where the magic happens
🔸 Her framework for testing offer ideas with her community before launching

🎧 Listen now if you’re ready to build your brand—one intentional step at a time.

Featured Guest:
Dr. Wilsa Charles Malveaux, M.D, M.A, F.A.P.A

• Sports Psychiatry Section Editor, Psychiatric Times
• Founder, WCM Sports Psych: https://wcmsportspsych.com/
  Connect: https://www.linkedin.com/in/dr-wcm-sports-psych/

P.S. Tag a colleague who’s also ‘in the middle miles’ of building their dream practice—we’re all in this together