In this episode of Data Analytics Chat, Ben Parker chats with Gerrit Grotewold, Head of Personalisation at BMW Research, to explore what it takes to build a long, impactful career in data and AI.

With his career at BMW, Gerrit shares how he transitioned from electrical engineering into AI leadership, the key challenges he faced stepping into management, and the learning habits that keep him ahead.

👉 Whether you’re a data professional just starting or an experienced expert, this episode is packed with great insights to help you grow and learn.

You’ll learn:

• How domain knowledge gives you a competitive edge in data
• Why curiosity and soft skills matter more than ever in tech
• How to stay relevant in the age of LLMs and AI disruption
• Practical tips for transitioning from technical expert to people leader
• The mindset shift required to grow your career and enjoy the journey

00:00 Introduction and Guest Welcome

01:06 Gerrit's Early Career and Education

01:43 Joining BMW and Career Growth

02:53 Transition to AI and Data

03:40 Passion for the Automotive Industry

05:22 Key Career Moments

08:00 Challenges and Overcoming Them

09:21 Management Transition

13:01 Skills and Traits for Success

17:28 Continuous Learning and Staying Relevant

21:18 Career Advice and Reflections

27:28 Pride in Achievements

28:27 Conclusion and Farewell

Thank you for listening!