Tired of sending cold emails that get ignored? In this episode of Above the Noise, Christy Wilson shares the real reason most cold emails fail—and the exact strategy local business owners can use to get replies in 2025.

Whether you’re a chiropractor, med spa owner, home service pro, or local attorney, this episode breaks down a simple, repeatable cold email formula that actually works.

📩 You’ll learn:

• The #1 mistake most business owners make in cold emails
• The “reply-first” method that opens conversations (not trash folders)
• What to say (and what to never say) in your subject line

If you’ve ever said, “I just don’t know what to write in a cold email,” this one’s for you.

👉 Need the template? Drop “EMAIL” in the comments and we’ll send it over.

#ColdEmailTips #LeadGeneration2025 #LocalMarketingStrategies #AboveTheNoisePodcast #ChristyWilsonMarketing #SmallBusinessGrowth #EmailMarketingTips

If you run a local business and still feel stuck on how to make short-form video work for you—this episode is for you.

In today’s episode of Above the Noise, Christy Wilson breaks down how to use short-form video (think Instagram Reels, TikTok, and YouTube Shorts) to attract real local clients—without needing to be an influencer, follow every trend, or even love being on camera.

🎯 In this video, you’ll learn:

✅ The 3 types of short-form videos that work for local business

✅ What to film in under 60 seconds (and how to keep it simple)

✅ The right way to use captions, hooks, and calls to action

✅ How to post once and repurpose across all major platforms

Whether you’re a chiropractor, med spa owner, attorney, or local service pro—this is your no-fluff guide to finally showing up with video in a way that actually drives leads.

📲 Want a free checklist of video ideas? Drop “VIDEO” in the comments and we’ll send it your way.

#ShortFormVideoMarketing #LocalBusinessTips #InstagramReelsForBusiness #TikTokMarketing2025 #AboveTheNoisePodcast #ChristyWilson #LeadGenerationTips #SmallBusinessMarketing

Wondering why your landing page isn’t converting—or why you even need one if you already have a website? You’re not alone.

In this episode of Above the Noise, Christy Wilson breaks down exactly how to create a landing page that actually works in 2025—and why it’s still one of the most powerful tools for small business owners and entrepreneurs.

🎯 You’ll learn: ✅ What separates high-converting landing pages from the ones that flop

✅ Why your homepage and landing page serve totally different purposes

✅ The biggest mistakes business owners make when building landing pages

✅ Simple tips for writing landing page copy that feels human—not robotic

✅ How to design your page for mobile-first performance and real results

Whether you’re promoting a new offer, growing your email list, or just tired of “meh” results—this episode is your step-by-step guide to building landing pages that drive action.

📥 BONUS: Grab our Landing Page Audit Checklist free here → [Insert Link]

👇 Comment below and tell us: What’s your landing page currently promoting—and is it converting?

#LandingPageTips #SmallBusinessMarketing #ConversionStrategy #AboveTheNoisePodcast #DigitalMarketing2025 #ChristyWilson #LeadGeneration #MarketingThatWorks #LandingPageDesign #SalesFunnels