We made it to Episode 100 - and we’re only just getting started. In this milestone episode, Adam and the team reflect on the journey so far, what’s changed (and what hasn’t), and the lessons that have stuck along the way. This one is about authenticity, people pleasing, emotional masks, and the price of pretending to be someone you’re not - whether that’s to keep the peace, fit in with old mates, or live up to a version of yourself that no longer exists.

From headbutting strangers in a bar at 45 to drinking because “it’s what the lads do,” this episode unpacks the hidden cost of living out of alignment. We explore boundaries, belief systems, and how your ego might be keeping you stuck. You’ll hear everything from emotional acceptance to visualisation work, Paul Daniels references, and why your best self might just be clearing his throat in the next room - hopefully not while wearing golf shoes and downing Jägerbombs at 9am.

Adam Smith

From depressed and suicidal to the happiest and fittest he’s ever been, Adam Smith’s self-development journey hasn’t been easy but it has been worth it. Today, he’s a qualified mindset coach in neuro-linguistic programming (NLP) and a certified Time Line Therapist®.

Adam has coached many high performers, using NLP to rewire his clients’ thoughts and behaviours so they can destroy limiting beliefs and engineer the change needed to excel.

Connect with Adam Smith: https://www.linkedin.com/in/adam-smith-high-performance-coach/

Adam Mayhew

Adam Mayhew swapped burnout and binge drinking for ultra marathons, CrossFit and sobriety. A registered nutritional therapist specialising in performance nutrition, Adam supports everyone from office workers to athletes to build healthy eating habits.

Using science (and never fad diets, quick fixes or gym bro culture) he helps clients target their problem areas and confidently master diet, training and lifestyle.

Connect with Adam Mayhew: https://www.linkedin.com/in/adam-mayhew-nutrition-coaching/

To find out more about Smith & Mayhew: https://agameconsultancy.com/about/

In this powerful episode, Mayhew sits down with Marcus Smith, ultra-endurance athlete, coach, and speaker, to dive into the physical and mental frontiers of human potential.

Marcus shares his extraordinary journey of running 30 marathons in 30 days, exploring how he built the resilience to take on such a monumental challenge.

The conversation goes far deeper than running. Marcus opens up about:

✅ Surviving a near-death cycling accident that changed his life ✅ The five stages of grief he experienced during his recovery ✅ His mindset strategies for pushing through pain and uncertainty ✅ The true meaning of resilience and why it’s built, not born ✅ How extreme endurance can reveal who you really are

Innerfight : Official site: https://www.innerfight.com/endurance

Marcus' Instagram: https://www.instagram.com/mjd_smith/?hl=en

Fight For Every Breath Documentary: https://www.youtube.com/watch?v=DKoIgP3rFko

This is an episode about the limits of human endurance, the fragility of life, and the unstoppable power of purpose. A must-listen for anyone chasing big goals or picking themselves up after a fall.

Adam Smith

From depressed and suicidal to the happiest and fittest he’s ever been, Adam Smith’s self-development journey hasn’t been easy but it has been worth it. Today, he’s a qualified mindset coach in neuro-linguistic programming (NLP) and a certified Time Line Therapist®.

Adam has coached many high performers, using NLP to rewire his clients’ thoughts and behaviours so they can destroy limiting beliefs and engineer the change needed to excel.

Connect with Adam Smith: https://www.linkedin.com/in/adam-smith-high-performance-coach/

Adam Mayhew

Adam Mayhew swapped burnout and binge drinking for ultra marathons, CrossFit and sobriety. A registered nutritional therapist specialising in performance nutrition, Adam supports everyone from office workers to athletes to build healthy eating habits.

Using science (and never fad diets, quick fixes or gym bro culture) he helps clients target their problem areas and confidently master diet, training and lifestyle.

Connect with Adam Mayhew: https://www.linkedin.com/in/adam-mayhew-nutrition-coaching/

To find out more about Smith & Mayhew: https://agameconsultancy.com/about/

Welcome to "Sort Your Shit Out With Smith". As well as our regular longer form Wednesday episodes, we now release extra shorter content on Mondays. Listen out for Master Your Mind with Mayhew next Monday.

In this hard-hitting episode, Smith reflects on powerful lessons pulled from recent content he's been consuming - all focused around the little things that either build or break your confidence, progress and peace of mind. From mindset tweaks to brutal self-honesty, this is a no-fluff reminder that how you show up in the small moments often says more than the big ones.

If you want to get in touch, please drop the lads a line : hello@agameconsultancy.com

Adam Smith

From depressed and suicidal to the happiest and fittest he’s ever been, Adam Smith’s self-development journey hasn’t been easy but it has been worth it. Today, he’s a qualified mindset coach in neuro-linguistic programming (NLP) and a certified Time Line Therapist®.

Adam has coached many high performers, using NLP to rewire his clients’ thoughts and behaviours so they can destroy limiting beliefs and engineer the change needed to excel.

Connect with Adam Smith: https://www.linkedin.com/in/adam-smith-high-performance-coach/

Adam Mayhew

Adam Mayhew swapped burnout and binge drinking for ultra marathons, CrossFit and sobriety. A registered nutritional therapist specialising in performance nutrition, Adam supports everyone from office workers to athletes to build healthy eating habits.

Using science (and never fad diets, quick fixes or gym bro culture) he helps clients target their problem areas and confidently master diet, training and lifestyle.

Connect with Adam Mayhew: https://www.linkedin.com/in/adam-mayhew-nutrition-coaching/

To find out more about Smith & Mayhew: https://agameconsultancy.com/about/

In this powerful episode, Smith sits down with Dan Martin - he's lived the life that many silently struggle with: outwardly successful but inwardly lost, addicted, ashamed, and stuck in cycles that only seemed to confirm his worst fears about himself. This is a raw, unfiltered dive into what it means to rebuild your life from the inside out and why the work begins long before the behaviour changes.

We explore the relationship between childhood trauma and adult addiction, the difference between guilt and shame, and the often-overlooked link between early attachment wounds and modern-day dysfunction. From accidentally taking too much LSD on a Wednesday morning, to growing weed in a Welsh barn with a retired pensioner, this one covers everything from psychospiritual breakdowns to rebuilding purpose.

Dan's LinkedIn: https://www.linkedin.com/in/thedanmartin/

Resources from this episode

• "The Compound Effect" by Darren Hardy : https://www.amazon.co.uk/Compound-Effect-Darren-Hardy/dp/159315724X
• "Atomic Habits" by James Clear : https://www.amazon.co.uk/Atomic-Habits-Proven-Build-Break/dp/0735211299
• "The Way of the Superior Man" by David Deida : https://www.amazon.co.uk/Way-Superior-Man-Spiritual-Challenges/dp/1591792576
• "Start with Why" by Simon Sinek : https://www.amazon.co.uk/Start-Why-Leaders-Inspire-Everyone/dp/1591846447

Adam Smith

From depressed and suicidal to the happiest and fittest he’s ever been, Adam Smith’s self-development journey hasn’t been easy but it has been worth it. Today, he’s a qualified mindset coach in neuro-linguistic programming (NLP) and a certified Time Line Therapist®.

Adam has coached many high performers, using NLP to rewire his clients’ thoughts and behaviours so they can destroy limiting beliefs and engineer the change needed to excel.

Connect with Adam Smith: https://www.linkedin.com/in/adam-smith-high-performance-coach/

Adam Mayhew

Adam Mayhew swapped burnout and binge drinking for ultra marathons, CrossFit and sobriety. A registered nutritional therapist specialising in performance nutrition, Adam supports everyone from office workers to athletes to build healthy eating habits.

Using science (and never fad diets, quick fixes or gym bro culture) he helps clients target their problem areas and confidently master diet, training and lifestyle.

Connect with Adam Mayhew: https://www.linkedin.com/in/adam-mayhew-nutrition-coaching/

To find out more about Smith & Mayhew: https://agameconsultancy.com/about/

Sometimes it's better to detach from a situation than to try and fix it right away.

Welcome to another of our bonus episodes "Master your Mind with Mayhew". As well as our regular longer form Wednesday episodes, we now release extra shorter content on Mondays. Listen out for Sort your Shit out with Smith next Monday.

In this episode, Mayhew dives into one of the most challenging - but powerful - practices in self-development: detachment. Whether it’s from people, jobs, beliefs, habits or your own outdated identity, letting go is often the gateway to real inner peace, clarity and momentum. It’s not about not caring—it’s about stopping the cycle of clinging to things that no longer serve who you're becoming.

If you want to get in touch, please drop the lads a line : hello@agameconsultancy.com

Adam Smith

From depressed and suicidal to the happiest and fittest he’s ever been, Adam Smith’s self-development journey hasn’t been easy but it has been worth it. Today, he’s a qualified mindset coach in neuro-linguistic programming (NLP) and a certified Time Line Therapist®.

Adam has coached many high performers, using NLP to rewire his clients’ thoughts and behaviours so they can destroy limiting beliefs and engineer the change needed to excel.

Connect with Adam Smith: https://www.linkedin.com/in/adam-smith-high-performance-coach/

Adam Mayhew

Adam Mayhew swapped burnout and binge drinking for ultra marathons, CrossFit and sobriety. A registered nutritional therapist specialising in performance nutrition, Adam supports everyone from office workers to athletes to build healthy eating habits.

Using science (and never fad diets, quick fixes or gym bro culture) he helps clients target their problem areas and confidently master diet, training and lifestyle.

Connect with Adam Mayhew: https://www.linkedin.com/in/adam-mayhew-nutrition-coaching/

To find out more about Smith & Mayhew: https://agameconsultancy.com/about/

In this wide-ranging and honest conversation, Leigh Campbell-Wan (from Lab & Soul), and Smith dive into stress, burnout, resilience, and the language we use that holds us back. From misunderstanding what “burnout” really means to how alcohol messes with your brain (and your sleep), this episode strips away the fluff around mental fitness and focuses on what actually helps you feel better, think clearer, and live more intentionally.

We break down common myths around stress elimination, talk about why “confidence” is rarely the real issue, and explore how familiar habits keep us stuck. There’s a deep dive into self-perception, emotional control, and even the neuroscience of email miscommunication.

Connect with Leigh: https://www.linkedin.com/in/leigh-campbell-wan/

Check out the brand new Lab & Soul site: https://labandsoul.com/

Adam Smith

From depressed and suicidal to the happiest and fittest he’s ever been, Adam Smith’s self-development journey hasn’t been easy but it has been worth it. Today, he’s a qualified mindset coach in neuro-linguistic programming (NLP) and a certified Time Line Therapist®.

Adam has coached many high performers, using NLP to rewire his clients’ thoughts and behaviours so they can destroy limiting beliefs and engineer the change needed to excel.

Connect with Adam Smith: https://www.linkedin.com/in/adam-smith-high-performance-coach/

Adam Mayhew

Adam Mayhew swapped burnout and binge drinking for ultra marathons, CrossFit and sobriety. A registered nutritional therapist specialising in performance nutrition, Adam supports everyone from office workers to athletes to build healthy eating habits.

Using science (and never fad diets, quick fixes or gym bro culture) he helps clients target their problem areas and confidently master diet, training and lifestyle.

Connect with Adam Mayhew: https://www.linkedin.com/in/adam-mayhew-nutrition-coaching/

To find out more about Smith & Mayhew: https://agameconsultancy.com/about/

Welcome to "Sort Your Shit Out With Smith". As well as our regular longer form Wednesday episodes, we now release extra shorter content on Mondays. Listen out for Master Your Mind with Mayhew next Monday.

In this punchy solo episode, Smith dives into the mind games men play with themselves — and how to stop losing. Tackling real questions from clients, listeners, and online chaos, he explores why we self-sabotage, what to do when your partner doesn’t support your self-improvement journey, and whether it's actually possible to balance ambition with inner peace

Prepare to laugh, nod, and possibly delete Instagram — but only after listening.

If you want to get in touch, please drop the lads a line : hello@agameconsultancy.com

Adam Smith

From depressed and suicidal to the happiest and fittest he’s ever been, Adam Smith’s self-development journey hasn’t been easy but it has been worth it. Today, he’s a qualified mindset coach in neuro-linguistic programming (NLP) and a certified Time Line Therapist®.

Adam has coached many high performers, using NLP to rewire his clients’ thoughts and behaviours so they can destroy limiting beliefs and engineer the change needed to excel.

Connect with Adam Smith: https://www.linkedin.com/in/adam-smith-high-performance-coach/

Adam Mayhew

Adam Mayhew swapped burnout and binge drinking for ultra marathons, CrossFit and sobriety. A registered nutritional therapist specialising in performance nutrition, Adam supports everyone from office workers to athletes to build healthy eating habits.

Using science (and never fad diets, quick fixes or gym bro culture) he helps clients target their problem areas and confidently master diet, training and lifestyle.

Connect with Adam Mayhew: https://www.linkedin.com/in/adam-mayhew-nutrition-coaching/

To find out more about Smith & Mayhew: https://agameconsultancy.com/about/

What's more fulfilling than looking back at the journey after reaching your end goal?

In this episode, Smith and Mayhew talk about the journey - how year 1 is always going to be hard, how you see influencers who are at year 4 and you think "that looks so easy" and how the journey is the most important part of any goal you have.

If you want your question answered on a future episode, please drop the lads a line : hello@agameconsultancy.com

Adam Smith

From depressed and suicidal to the happiest and fittest he’s ever been, Adam Smith’s self-development journey hasn’t been easy but it has been worth it. Today, he’s a qualified mindset coach in neuro-linguistic programming (NLP) and a certified Time Line Therapist®.

Adam has coached many high performers, using NLP to rewire his clients’ thoughts and behaviours so they can destroy limiting beliefs and engineer the change needed to excel.

Connect with Adam Smith: https://www.linkedin.com/in/adam-smith-high-performance-coach/

Adam Mayhew

Adam Mayhew swapped burnout and binge drinking for ultra marathons, CrossFit and sobriety. A registered nutritional therapist specialising in performance nutrition, Adam supports everyone from office workers to athletes to build healthy eating habits.

Using science (and never fad diets, quick fixes or gym bro culture) he helps clients target their problem areas and confidently master diet, training and lifestyle.

Connect with Adam Mayhew: https://www.linkedin.com/in/adam-mayhew-nutrition-coaching/

To find out more about Smith & Mayhew: https://agameconsultancy.com/about/