In episode #64 of BAM BizTalk, host Angel Garcia sits down with Darian Smith, founder of The Abundance Photography, to unpack a powerful journey of purpose, creativity, and community.

From a career in law enforcement to becoming one of Midland’s most sought-after photographers, Darian shares how he transformed a personal need into a thriving, faith-led business — rooted in servitude, creativity, and a deep commitment to giving clients more than expected.

This is not just a conversation about photography. It’s about building a mission-driven brand, rebranding for growth, and how staying true to your story can set you apart in a crowded industry.

Topics Covered:

00:00 The mindset behind “Expect More”

02:00 Why “The” in The Abundance Photography matters

04:15 From cop to camera: How Darian started during COVID

07:40 Turning creativity and faith into a career 10:30 Building a business around family and freedom

13:50 Why branding and rebranding really matters

19:00 Growing a team and staying true to your identity

25:00 Word of mouth vs. marketing: What really builds a business

30:00 Pricing with purpose and discernment

35:00 How to stand out in a saturated industry

39:00 Staying humble, focused, and impact-driven

Guest:

Darian Smith – Founder, The Abundance Photography

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