Today's Help Best episode is from James Engesser.

He really gets the principle of Golden Hour: every day, do one thing to grow your business. Some of those things are marketing reps that are repeated daily. And some are Projects, that get worked on until they're done - even if they take multiple days.

In this Quickcast, James shares how he assigns Projects based on the Eisenhower matrix.

To watch the video, click here: https://www.loom.com/share/918854fe07f1443ca1e0e4f25c1abc82?sid=a648b43e-b6cb-44f2-809e-ef6b9498f43a

Transcript:

Speaker 1 adapted the "golden hour" concept for a client feeling overwhelmed by her growing gym business. They created an individualized program using a two-step process: a "hidden time worksheet" to track daily activities and an Eisenhower matrix to prioritize tasks. The matrix helped the client focus on urgent and important tasks, delegate non-critical but urgent tasks, and eliminate unnecessary activities. Key actions included hiring a CPA for bookkeeping, defining SOPs for gym tasks, and ensuring the client's coach focused on certification studies. This personalized approach aimed to help the client manage her workload more effectively.

https://otter.ai/u/FvnqdOP_YdbAemqTqrAySKDOZOg?view=transcript

• [ ] Hire a CPA to handle the client's bookkeeping on a weekly and monthly basis.
• [ ] Create an SOP (Standard Operating Procedure) to delegate the gym's programming to the coach Ben.
• [ ] Stop spending time helping the coach Amanda study for her certification, and have her focus on passing it herself.