Welcome to The SaaS CFO Podcast! In today's episode, we are thrilled to have Flynn Glover, co-founder and CEO of Schematic, join us for an insightful conversation. Flynn takes us through his entrepreneurial journey, from aspiring soccer player to successful entrepreneur. He shares how his first company, which started as a location-based app, evolved into a content marketing software and eventually got acquired.

Flynn then dives into his current venture, Schematic, a platform that enhances Stripe for developers by managing the complexities of pricing and packaging for B2B SaaS companies. He explains how Schematic helps startups by offloading the infrastructural burden around Stripe, enabling them to focus on core product development. Flynn also discusses Schematic's unique approach to both early-stage and more established companies, and their recent public availability launch.

With a solid blend of personal stories, strategic insights, and practical advice, this episode is packed with valuable takeaways for any SaaS founder. Flynn shares his experience with fundraising, customer acquisition, and the innovative solutions Schematic brings to the table. Don’t miss out on this engaging and informative episode of The SaaS CFO Podcast!

Show Notes:

00:00 Supercharging Stripe for developers’ pricing infrastructure.

05:54 Focus: aiding engineering to optimize tiered offerings.

07:15 Early-stage companies prefer Schematic's easy implementation.

10:47 Founder hustle: referrals, stories; content-driven marketing.

13:46 Key milestone: Real customers trust product production.

17:53 Early stages, need pricing models, improve onboarding.

Links:

SaaS Fundraising Stories: https://www.thesaasnews.com/news/schematic-raises-4-8-million-in-seed-round

Flynn Glover’s LinkedIn: https://www.linkedin.com/in/fynn-glover-b0410015/

Schematic HQ’s: https://www.linkedin.com/company/schematichq/

Schematic HQ’s Website: https://schematichq.com/

To learn more about Ben check out the links below:

Subscribe to Ben’s daily metrics newsletter: https://saasmetricsschool.beehiiv.com/subscribe

Subscribe to Ben’s SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page

SaaS etrics courses here: https://www.thesaasacademy.com/

Join Ben’s SaaS community here: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout

Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray