
387. The Step-by-Step Process to Choose Your Niche with Confidence
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What if the reason you haven’t nailed your niche yet isn’t because you’re unclear but because you’re overthinking it?
In this episode of The Divorce Revolution Podcast, I’m breaking down the truth behind why so many divorced moms get stuck before they even start their coaching business. If you’ve been spiraling in research mode, collecting freebies, or second-guessing every idea in your Notes app, this one's for you. I’ll walk you through the exact steps I use inside ReNewU to help my clients go from “I have no clue what my niche is” to confidently putting themselves out there—even before everything is “perfect.”
Resources Mentioned:
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Sign up for ReNewU waitlist to get early access: https://products.ambershaw.com/signature-waitlist
What I Discuss:
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The real reason you don’t need more niche ideas
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How fear, imposter syndrome, and perfectionism create “niche paralysis”
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The 80% rule: Why your niche doesn’t have to be perfect to start
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The million-dollar coaching question I ask every new client
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How to do a brain dump to spot your niche
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Three powerful questions to validate your niche through your own story
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The danger of waiting for “the perfect idea” before launching your business
Find more from Amber:
Instagram: @msambershaw
Website: ambershaw.com
Youtube: https://www.youtube.com/@msambershaw