What happens when a determined founder decides to tackle one of the most complex industries in the world? In this episode of Something New, Steph and Leeor chat with Trey, co-founder and CEO of Tennr. Trey’s journey began with a relentless curiosity about solving real-world problems, inspired by his family’s roots in healthcare. From early struggles and near failure to building Tennr into a healthcare tech leader, his story is one of resilience, bold experimentation, and a refusal to accept “impossible” as an answer.

Trey shares candid stories about surviving the “trough of sorrow,” mastering customer acquisition through scrappy tactics, and learning that the startup journey is more tradecraft than luck. This episode is a must-listen for anyone navigating healthcare tech or dreaming of scaling a startup against all odds.

Before diving into Trey’s story, Steph and Leeor explore the unexpected drama of corporate rivalries in the tech world. They also discuss how having a competitor can fuel motivation and shape company culture—when done in good spirit.

Key Discussion Points:

• Finding Real Problems: How Trey identified healthcare’s patient processing inefficiencies and built a company around solving them.
• “Hijacking Authority” to Win Early Customers: How creative thinking secured Tennr’s first major client.
• Learning Through Iteration: Why trial and error often beats perfect planning in the startup world.
• Navigating the Startup Gauntlet: Lessons on humility, speed, and staying customer-obsessed.

Guest Info:
Trey is the co-founder and CEO of Tennr, a healthcare tech startup revolutionizing patient processing by turning administrative chaos into operational clarity. His journey from bootstrapping in his parents’ house to leading a rapidly growing healthcare enterprise offers valuable insights into startup resilience and long-term vision.

Follow the Hosts:
Follow Leeor on Twitter at @lmushin and Steph at @stephmui. Discover more episodes at SomethingNewPod.com.