Today on Franchise Maven, we take a dive into the publishing world and debunk the myth that you can’t write a book because your English teacher said you were terrible at it in school–or even if you just write poorly. Guest Rob Kosberg joins host Greg Mohr to introduce Bestseller Publishing’s unique program involving ghostwriters, a TED talk-type format, and narrowing your hook with the goal to get CLIENTS, not cash, as your profit.


3 Key Takeaways

• You don’t need to sell a million copies of your book to profit from it. Just don’t expect royalties to be the primary source of profit.
• Just because you were told you can’t write in high school, doesn’t mean you aren’t equipped to write a book. Rob’s program only requires you to talk about what you know. 
• The biggest book mistake is a broad application–NARROW your hook!

Resources

bestsellerpublishing.org

His podcast: Publish. Promote. Profit

You can also contact Greg to speak with Rob


About Rob Kosberg

Rob Kosberg is founder of Best Seller Publishing, where he specializes in helping their clients become the “go-to” experts in their fields by developing the “right” book to give to people they want to work with, then promoting that book to bestseller status, and finally, booking them on TV, radio & podcasts. He is a published, best-selling author, himself, and currently acts as host for his podcast: Publish. Promote. Profit.