Whether you love or hate it - LinkedIn video is the buzz.

📞 So I buzzed Mr. LinkedIn himself for the secrets.

Yes, I’m talking about LinkedIn News Editor, Brendan Wong.

This legend spearheaded the LinkedIn Editorial Content Program for Australia.

(i.e. He taught us how to be better at LinkedIn – based on real insights from LinkedIn itself).

Now for several months, Brendan’s actually been making some awesome LinkedIn videos of his own.

So I asked him how to truly capture your authenticity on video to share your expertise and connect with others on this platform.

We also delved into how he:

📚 was invited to MC multiple book launches,

🎤 spoke to a room of entrepreneurs at the @The ASE Group’s launch event

🗣️ overcome the sound of his own voice on video through self-imposed, exposure therapy

Brendan was even kind enough to tell me all of this at the LinkedIn HQ!

Check out the full podcast now!

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Timestamps

00:00 Introduction and Guest Welcome

00:27 Brendan's Journey and Career Insights

02:32 Overcoming Video Challenges

05:44 Tips for Creating Authentic LinkedIn Videos

06:43 Quick Fire Questions and Personal Goals

08:59 Top Book Recommendations

11:41 Daily Habits and Mindsets for Success

13:18 Message (or question) to the world

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You can connect with Brendan here:

https://www.linkedin.com/in/brendancwong/

You can check out LinkedIn News here:https://www.linkedin.com/showcase/linkedin-news/posts/?feedView=all

You can check out the books Brendan mentioned here:https://www.amazon.com.au/Productivity-Joy-Energised-Effective-Minutes/dp/1394282214https://www.amazon.com.au/Busy-Idiots-Science-Productivity-without/dp/1394282729https://www.amazon.com.au/Less-Hustle-More-Happy-fulfilled/dp/1923186175/ref=asc_df_1923186175/?tag=googleshopdsk-22&linkCode=df0&hvadid=712376727302&hvpos=&hvnetw=g&hvrand=16014736875799034945&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=1000286&hvtargid=pla-2336558647874&psc=1&mcid=b9758496e1d43851bc3683e8f865e837&gad_source=1