エピソード

  • Ep. 20 - Behind the Numbers: How Financial Leaders Drive Growth
    2025/08/21

    In episode 20 of 2 CPAs & The Mic, we sit down with Jim Hicks, CFO and COO of CCK Strategies for a candid conversation packed with insights every business owner needs. From global negotiations to multimillion-dollar acquisitions, Jim’s career offers lessons on the real drivers of business success.

    Discover when to hire a CFO, how to structure your executive team, and why knowing how your business makes money is the key to growth. Whether you’re scaling or just starting out, this episode is a masterclass in strategic leadership and building a company that lasts.

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    46 分
  • Ep. 19 - Feedback Is Fuel: Turning Criticism into Client Loyalty
    2025/08/14

    In episode 19 of 2 CPAs & The Mic, we sit down with Eric Gregg, founder of ClearlyRated, to explore how professional service firms can elevate client satisfaction using the Net Promoter Score (NPS). Eric breaks down the NPS system, shares insights from CCK Strategies’ own experience, and explains why feedback—especially the tough kind—is a goldmine for growth. From the emotional impact of client responses to the role of technology and emotional intelligence, this episode offers practical strategies for turning feedback into loyalty. Tune in for actionable advice, industry trends, and a fresh perspective on what it means to truly serve your clients.

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    58 分
  • Ep. 18 - Know Your Worth: A Deep Dive into Business Valuation
    2025/08/07

    In episode 18 of 2 CPAs & The Mic, we sit down with Blake Postelwait, CPA, CVA, to discuss business valuation and the evolving landscape for professionals in public accounting. Blake shares his career journey from audit to industry and back, highlighting the “boomerang effect” that often draws individuals back to the cadence of firm life.

    You will gain insights into the valuation process, including key methodologies and the importance of mentorship in developing technical and leadership skills. Blake also opens up about his personal approach to work-life harmony, from morning workouts to intentional routines that keep him grounded.

    Whether you're a business owner curious about what your company is worth, or an entrepreneur navigating growth and leadership, this episode offers practical wisdom, memorable quotes, and a few surprises—including Blake’s childhood dream of becoming a mailman.

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    51 分
  • Ep. 17 - From Locker Rooms to Green Rooms: A CPA’s Guide to Sports and Entertainment Finance
    2025/07/31

    What do you get when a love for sports collides with a passion for numbers? A game-changing approach to financial strategy for athletes and entertainers. In episode 17 of 2 CPAs & The Mic, Jeff and Sara are joined by teammate and fellow CCK Partner - Caleb Caldwell. Caleb has built a thriving niche serving high-profile clients—from college athletes navigating NIL deals to seasoned pros managing multi-stream income.

    You’ll get an inside look at the unique tax challenges facing professional athletes and entertainers, the art of building trust with clients in the spotlight, and how a full-service financial model is helping them protect what they’ve earned and plan for what’s next. From endorsement income and video game royalties to multi-state filings and long-term planning, this episode is packed with real-world insights and behind-the-scenes stories.

    If you're an athlete, entertainer, or advisor looking for a financial team that understands your world—this is your playbook. Tune in now.

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    52 分
  • Ep. 16 - Beyond Reviews: Building a Complete Marketing Strategy
    2025/07/24

    In Episode 16 of 2 CPAs & The Mic, Jeff and Sara welcome a special guest, Clarence Fisher from Tulsa Internet Marketing Services. A trusted collaborator and friend of the show, Clarence offers creative and practical insights that our listeners are sure to appreciate.

    Clarence shares his journey from a 10-year career in radio to becoming a digital marketing expert and introduces his powerful R4 Framework—a system designed to create predictable, sustainable growth. From managing your Google Business Profile and building trust through reviews, to expanding visibility, maximizing customer lifetime value, and generating consistent referrals, Clarence breaks it all down with clarity and enthusiasm. The conversation dives into practical, real-world marketing strategies for entrepreneurial business owners ready to take their business to the next level.

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    54 分
  • Ep. 15 - Meeting Yourself Where You Are: Finding Your Path in Accounting
    2025/07/17

    In Episode 15 of 2 CPAs & The Mic, hosts Jeff Frable and Sara Mays chat with BreAnne Peters, Tax Team Leader at CCK Strategies, about her unexpected leap from clarinet performance major to tax professional. With her vibrant personality and unapologetically authentic style, BreAnne breaks the mold of the “typical accountant.” This episode dives into her seven-year journey at CCK, her choice to pursue EA certification over CPA, her passion for mentoring, and her love for Harry Styles—including 13 concerts and a whirlwind trip to Italy.

    BreAnne’s story is a refreshing reminder that career paths don’t have to be linear to be successful. This episode is a must-listen for anyone navigating career pivots, challenging stereotypes, or just looking for a dose of authenticity in the world of tax and business.

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    48 分
  • New Tax Landscape: Navigating the One Big Beautiful Bill
    2025/07/14

    In this bonus episode of 2 CPAs & The Mic, hosts Jeff Frable and Sara Mays break down the newly signed “One Big Beautiful Bill” (OBBB) tax legislation, signed into law on July 4th. Described as a “Super Bowl” moment for tax professionals, this episode offers a high-level overview of the sweeping changes—without diving into the political weeds.

    Jeff and Sara discuss the tax implications, especially the permanence of several key provisions from the 2017 Tax Cuts and Jobs Act (TCJA). They also outline what’s ahead: extended provisions for individuals, new individual provisions, and business-related updates.

    Whether you're a business owner, CPA, tax enthusiast, or just curious about what this bill means for your bottom line, this episode sets the stage for what’s next in tax policy.

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    39 分
  • Ep. 14 - From Understood to Understanding: Bridging the Gap in Professional Growth
    2025/07/10

    In episode 14 of 2 CPAs & The Mic, hosts Jeff Frable and Sara Mays welcome Matt Granados, productivity coach and founder of Life Pulse. What began as a personal system Matt developed to manage his own life has since evolved into a transformative framework adopted by major corporations seeking to align organizational goals with employees’ personal aspirations. In this insightful conversation, Matt discusses why many individuals operate below their full potential and offers practical strategies to overcome both personal and professional barriers. He explores the critical distinction between being “nice” and being “kind” in leadership, shares methods for achieving success across all areas of life without unnecessary sacrifice, and introduces actionable tools for busy professionals who want to accomplish more without burning out. Whether you're feeling stuck, overwhelmed, or simply striving for a more intentional way to live and lead, this episode provides a powerful framework to help you elevate your performance and fulfillment.

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    55 分