• 092 - Evolution of SRAM's Mountain Bike Technology: from Gripshift to Transmission and beyond. (Jimmy Nordloh, SRAM Field Guide)

  • 2025/01/14
  • 再生時間： 1 時間 21 分
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092 - Evolution of SRAM's Mountain Bike Technology: from Gripshift to Transmission and beyond. (Jimmy Nordloh, SRAM Field Guide)

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    Mountain Cog dives deep into the evolution and future of SRAM's mountain bike components with industry veteran and SRAM Field Guide Jimmy Nordloh.

    Discover the fascinating history behind SRAM's acquisitions, including: Zipp Wheels and Time Pedals, while exploring breakthroughs like the Buttercups suspension technology (surprisingly inspired by chainsaw grips). Learn why properly bedding your brakes is crucial for optimal performance and the true story behind SRAM's approach to component serviceability. Jimmy shares insider knowledge about SRAM's future, manufacturing facilities in Taiwan, and their commitment to bike shop partnerships, making this episode essential for anyone interested in mountain bikes.

    SRAM MTB Products
    SRAM MTB: https://www.sram.com/en/sram/mountain
    Rockshox: https://www.sram.com/en/rockshox
    Truvativ: https://www.sram.com/en/truvativ
    Zipp: https://www.sram.com/en/zipp
    Quarq: https://www.sram.com/en/quarq
    Time: https://www.sram.com/en/time-sport
    Hammerhead: https://www.hammerhead.io/
    Velocio: https://velocio.cc/?__woopraid=gtJLkWVFnj0g

    Listen to Mountain Cog
    Apple Podcasts
    Spotify
    Other Podcast Sites

    Socials
    Instagram
    Facebook

    Email
    mountaincog@gmail.com
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Send us a text

Mountain Cog dives deep into the evolution and future of SRAM's mountain bike components with industry veteran and SRAM Field Guide Jimmy Nordloh.

Discover the fascinating history behind SRAM's acquisitions, including: Zipp Wheels and Time Pedals, while exploring breakthroughs like the Buttercups suspension technology (surprisingly inspired by chainsaw grips). Learn why properly bedding your brakes is crucial for optimal performance and the true story behind SRAM's approach to component serviceability. Jimmy shares insider knowledge about SRAM's future, manufacturing facilities in Taiwan, and their commitment to bike shop partnerships, making this episode essential for anyone interested in mountain bikes.

SRAM MTB Products
SRAM MTB: https://www.sram.com/en/sram/mountain
Rockshox: https://www.sram.com/en/rockshox
Truvativ: https://www.sram.com/en/truvativ
Zipp: https://www.sram.com/en/zipp
Quarq: https://www.sram.com/en/quarq
Time: https://www.sram.com/en/time-sport
Hammerhead: https://www.hammerhead.io/
Velocio: https://velocio.cc/?__woopraid=gtJLkWVFnj0g

Listen to Mountain Cog
Apple Podcasts
Spotify
Other Podcast Sites

Socials
Instagram
Facebook

Email
mountaincog@gmail.com
続きを読む 一部表示
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