
Leading Sales in the Digital Era
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ナレーター:
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Lisa LeeAnne
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著者:
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David McCarthy
このコンテンツについて
In today’s fast-changing world of enterprise sales, leadership is no longer just about managing pipelines or pushing for quarterly quotas. It is about vision, clarity, adaptability—and the ability to bring out the best in others.
Leading Sales in the Digital Era is your clear, practical guide to becoming a modern sales leader who thrives in complexity, builds high-performing teams, and leads with data, insight, and heart. Whether you are a seasoned executive or an emerging sales manager, this book will equip you with the mindset and tools to lead into the future with confidence.
Inside, you will discover how to:
Develop a leadership mindset that inspires ownership and growth
Build strategic sales plans that align with real buyer behavior
Recruit, coach, and retain top sales talent with purpose
Create accountability-driven cultures that scale
Leverage data, sales intelligence, and AI to forecast and lead better
Align sales and marketing for unified revenue success
Prepare your team for the future of B2B selling in a digital-first world
Each chapter is filled with real examples, actionable strategies, and reflection points that turn ideas into action—making this a must-have guide for any sales leader looking to elevate their impact.
If you are ready to lead not just with skill, but with intention—this book is for you.